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Bella Hadid turns crochet into couture at Cannes closing ceremony

Bella Hadid's ivory Schiaparelli gown made crochet feel like couture, backed by 22,160 hours of embroidery and 130 artisans.

Mia Chen··2 min read
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Bella Hadid turns crochet into couture at Cannes closing ceremony
Source: marieclaire.com

Bella Hadid just did something bigger than wear a pretty dress to Cannes. At the 79th Festival de Cannes closing stretch, she walked out in custom Schiaparelli haute couture that took crochet energy off the beach and shoved it straight into red-carpet territory, with an ivory, nearly naked effect that felt equal parts seaside and severe.

The dress, designed by Daniel Roseberry, was built from trompe l’œil lace embroidery with cords and anchor threads, then cut with a plunging neckline and a tiered mermaid train. Schiaparelli says the gown demanded 22,160 hours of embroidery work and the hands of 130 artisans, which is exactly the kind of absurd, high-wire labor that separates couture from the loose, sun-faded crochet most people picture on vacation. This was not a cover-up. It was crochet with a security detail.

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That is what makes the look such a sharp fashion signal. Coastal grandmother dressing has been drifting upward for seasons now, from soft neutrals and linen into a more polished, runway-backed register, and Hadid’s Cannes moment pushes the conversation even further. The silhouette still carries that easy, breezy, linen-adjacent fantasy, but the Schiaparelli treatment strips away any suggestion that crochet has to stay casual. It can be delicate, but it can also be engineered, expensive, and formally staged for one of fashion’s most watched carpets.

The timing mattered too. Cannes updated its dress-code rules in 2025, and 2026 coverage has been clear that nudity is not permitted on the red carpet or in festival venues. That makes Hadid’s barely-there illusion especially pointed: the look teased exposure without crossing the line, turning restraint into part of the drama. It was the kind of workaround that only a house like Schiaparelli, with its surrealist streak and its founder Elsa Schiaparelli’s 1927 legacy, could sell without blinking.

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Photo by Yogendra Singh

Hadid has been a Cannes red-carpet regular since 2016, and this latest appearance fit neatly into her current run of custom and archival fashion moments on the Croisette. But the bigger story is what the dress did to crochet itself. It did not make the stitch pattern more wearable for the coastal-grandmother crowd. It made it aspirational again, which may be the more powerful move. Crochet just got its couture proof of concept.

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