PUMA x JiyongKim Reimagines V‑S1: Handcrafted Boots Launch East Asia Feb 28
PUMA and Korean designer JiyongKim rework the V‑S1 into handcrafted, sun‑bleached boots in two colorways, CRAFT DW and CRAFT BLK, set to drop across South Korea, China and Japan on Feb 28, 2026.

PUMA’s latest collaboration with Korean designer JiyongKim turns the archive V‑S1 football silhouette into a hand‑finished, artisanal object that arrives in East Asia on February 28, 2026. Revealed during Paris Fashion Week, the limited capsule comprises two handcrafted colorways named CRAFT DW (ivory/cream) and CRAFT BLK (black), and will be distributed exclusively across South Korea, China and Japan.
The rework foregrounds JiyongKim’s signature sun‑bleach philosophy: Versus describes “sun‑bleached fabric uppers” that produce soft tonal variations so that “each pair expected to have slightly different results,” while N‑hype states plainly that “no two pairs are exactly alike.” Materials are manipulated rather than perfected, panels are cut in patchwork across the quarters and toe box, seams are intentionally exposed, and frayed edges and fringes are visible throughout, creating an irregular, timeworn surface.
Sneakerfreaker captured the collaboration’s construction as “stripped back and rebuilt,” listing patchwork‑style panelling, exposed stitching and frayed edges as defining notes. Hypebeast framed the finished shoe as a hybrid between sport and craft, pointing to tonal laces, understated co‑branding on the tongue, a lightly weathered midsole and a durable outsole that keep one foot tied to PUMA’s athletic roots even as the overall look reads “non‑factory fresh.”

The V‑S1 itself is recent heritage: Sneakerfreaker reminds readers that the V‑S1 quietly launched last year and traces its lineage to the late‑aughts V1.08 boot made famous by Nicolas Anelka. This collaboration continues PUMA’s recent run of partnerships that revisit archival, sport‑driven silhouettes and reposition them for contemporary streetwear audiences, with Versus noting a “fresh take on the model’s sporting roots” and an emphasis on craft and process rather than uniformity.
Logistics remain deliberately sparse: outlets consistently call the drop a “limited capsule,” with an exclusive regional release scheduled for Feb 28, 2026 across Korea, China and Japan, and no MSRP, production numbers or retailer list disclosed. The Instagram caption used in coverage summarized the concept succinctly: “Reimagining the archive V‑S1 football boot, JiyongKim applies his 'sun‑bleach' philosophy to the silhouette,” signaling that what collectors will chase is not mass uniformity but the small variations and worn details that make each pair a unique artifact of process.
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