Levi's and 194 Local Return With a Second Garment-Dyed Denim Collection

Garment-dyed 578 Baggy bottoms in orange, purple, and brown anchor the second Levi's x 194 Local collection, dropping April 1 at Levi's and 194 Local stores in Los Angeles, New York, and London. The silhouette pulls directly from Levi's early 2000s archives, and Levi's is upfront that the orange and purple deliver unexpected results when applied to the denim base. That's the point.

The collection builds on the garment-dye story the two brands established with their 2022 first collaboration, extending the color experiments while sharpening the fit language. Levi's described it as "equal parts color experiment and sun-soaked travel diary" and a continuation of everything that made the first one work.

Alongside the 578, the standout pieces include a printed plaid Type II Trucker jacket and a matching pant, both made on a PFD (prepared for dye) ecru base dyed gray or pink. Levi's made the silhouette choice deliberately: "its double chest pockets and structured silhouette make it the perfect foil for the boldness of the plaid. Worn as a suit, it's a statement. Worn separately, it still holds." An indigo pant rounds out the range as a grounding counterpoint to the bolder colorways, and co-branded back patches appear across the collection.

194 Local founder Elliot Cook was direct about the fit direction: "Working on this second collection with Levi's just felt right. This time we proper leaned into the fit, kept it baggy, the perfect loose, the kind that just drops how it should. It's all about that easy shape, nothing forced. You can throw it on however you like, it just sits right."

Cook founded 194 Local in 2018 in East London, building it into a vintage retailer with stores in New York, Los Angeles, and London. The shop specializes in menswear and womenswear from the mid-'80s to the late 2000s, with a focus on designers from Europe, the U.S., and Japan. A community built around product and nostalgia across those three locations is exactly why a Levi's partnership rooted in archival silhouettes and deliberate dye work fits the brand's identity so cleanly.

With the 578 Baggy reaching back into early 2000s Levi's and the Type II structured to function as a denim suit, the collection is less about nostalgia as aesthetic and more about what those silhouettes actually do when the color is allowed to get genuinely strange.