Cake Beauty and Craig’s Cookies launch feel-good Canadian summer gift collab

Cake Beauty and Craig’s Cookies launched the Canadian Icon Cookie, a limited summer collaboration that pairs a cookie with a 30mL Cake Beauty Hair & Body Mist, an exclusive tote bag and, for some buyers, a mini canvas cookie bag. The promotion runs at all Craig’s Cookies locations from June 29 through July 12, giving the partnership a built-in sense of urgency without losing its easygoing, hand-off-a-treat appeal.

The format is what makes it feel especially giftable. A cookie disappears quickly, a hair and body mist gives the recipient something to keep, and the tote turns the whole thing into a ready-made surprise for a best friend, a birthday add-on, a thank-you or a hostess gift. Cake Beauty describes itself as Canada’s most iconic indie beauty brand and says its products are cruelty-free and vegan, while Craig’s Cookies has long positioned community at the core of its business.

That community angle matters here because the cookie is tied to a donation. Craig’s Cookies says proceeds from the Canadian Icon Cookie will go to the Native Women’s Association of Canada, which has worked since 1974 to advance the social, economic, cultural and political wellbeing of Indigenous women, girls, Two-Spirit, transgender and gender-diverse people across Turtle Island and Inuit Nunangat. The charitable piece gives the collaboration more weight than a typical novelty drop, especially for shoppers who want a gift that feels playful but still carries purpose.

Craig’s Cookies began in Toronto in 2013 and has grown far beyond its one-bedroom-apartment origins, reaching 20 locations by August 2025. Cake Beauty was founded in 2003. Put together, the two brands have made a distinctly Canadian summer package that is less about luxury in the formal sense and more about thoughtful abundance: something sweet to share, a scent to wear, and a small gesture that feels finished before it is even wrapped.