Olivia Jade teams up with FORM for polished, playful activewear drop

Olivia Jade’s first FORM partnership arrived as the kind of activewear drop that travels fast through group chats: polished enough to feel intentional, playful enough to wear beyond the gym, and backed by the kind of name recognition that turns a launch into a search term. The collection went live on April 20, 2026, as FORM x Olivia Jade Collection | Launch 4/20, with a members-only, password-protected page before launch and free U.S. shipping on orders over $250. Prices ran from $68 to $136, putting the line squarely in premium territory without crossing into the stratosphere.

The strongest giftable pieces were the ones that read as wardrobe builders first and influencer bait second. FORM’s assortment stretched well past the initial striped knit sets, neutral capris, logo sweat sets and signature micro shorts, adding mock-neck long sleeves, fold-over capri pants, knot bras, halter-layered bras, V-layered tanks, straight-neck bras, leggings, straight-leg sweatpants, a knit double zip, knit mini shorts and a knit halter tank. At $72 for the Mock Neck Long Sleeve, $78 for the Capri Fold Over Pants and $136 for the Knit Double Zip, the line made its pitch in a language shoppers know well: pieces that feel styled even when they are worn casually.

That is where Olivia Jade’s name matters. At 26, and as the daughter of fashion designer Mossimo Giannulli and actress Lori Loughlin, she brings a built-in fashion storyline that makes the collaboration feel discoverable rather than merely promotional. FORM described the release as its first-ever celebrity collaboration, and Olivia Jade said the project grew out of her own use of the brand, after she texted co-founder Sami Clarke about FORM’s micro shorts. That detail gives the launch a useful kind of credibility: this was not a random logo exercise, but a collection shaped by someone already shopping the brand.

FORM’s own rise helps explain why the drop landed with more than celebrity sheen. Sami Clarke and Sami Bernstein Spalter started the company as a fitness platform in 2020, expanded into activewear in 2023, and have built it into a business with more than 70,000 subscribers and over $42 million in total revenue. With that backdrop, Olivia Jade’s polished-but-playful edit felt less like a one-off capsule and more like a neatly timed addition to a growing wellness-fashion universe, one built for fans who want activewear that looks as considered as the rest of their closet.