Blue Stallion Farm expands into lifestyle goods ahead of Atlanta Market debut
Blue Stallion Farm is turning a real 10-acre horse farm into gifts, from tea towels to candles, ahead of its January 2027 Atlanta Market debut.
Blue Stallion Farm is betting that the most convincing holiday gift story is a real one. Instead of faux-rustic branding, the Southwest Ranches, Florida, company is building its lifestyle line from an actual working horse farm, and it will bring that pitch to Atlanta Market in January 2027.
The appeal is in the details. Founded in 2012 by Gany Bernal and Jimmie Bernal, Blue Stallion Farm sits on 10 acres and lives among ponies, pigs, chickens, dogs, guava, jasmine and banyan trees, plus award-winning dressage horses. The brand traces its start to a cookbook built around heirloom family recipes, which turned a personal kitchen project into the seed of a broader home and gift business.
That is what makes the assortment interesting for gift buyers. The easiest wins are the daily-use pieces: tea towels at $24, a floral bouquet apron at $24.99, bar soaps at $12, whipped body creams at $22 to $24, and candles at $32. For a hostess gift that feels a little more considered, the apron and two tea towels set is $40, while a set of four dinner plates runs $56. The more practical the item, the more the farm story lands, especially when the brand says its formulas use almond milk, almond oil and acacia honey and come in eight signature scents inspired by tropical farm life.
The higher-priced pieces widen the gift range without losing the point of view. A Jasmine Joy weekender bag is $110, which puts it squarely in the meaningful-gift zone for the traveler, college student or sister who likes her carryall to feel special rather than generic. Atlanta Market, held twice a year at AmericasMart Atlanta, calls itself the premier gift, décor and lifestyle market and says it draws attendees from all 50 states and more than 60 countries, so Blue Stallion Farm is stepping onto a wholesale stage that rewards stories buyers can sell. The company already has a foot in the door, after winning Best of Show in Atlanta Market’s Best Booth Awards on January 16, 2026.
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