Target Circle Deal Days Offers Up to 50% Off Beauty, Home and Gifts

Target Circle Deal Days kicks off Wednesday, March 25, giving Target Circle members three days to shop up to 50% off thousands of items across beauty, home, apparel, kitchen, tech, toys and gifts, with the event wrapping Friday, March 27.

Members of Target Circle 360, the retailer's paid membership tier, get a 24-hour head start, with early access beginning Tuesday, March 24 at 2 a.m. CT. The base Target Circle membership is free to join and unlocks the full sale pricing, including limited-time Deals of the Day running throughout the event. The sale runs in-store, online and through the Target app.

Target describes the event as something that "makes it easier — and more affordable — for consumers to shop the season's most coveted, design-forward trends and top brands as they refresh for spring." TODAY has framed Deal Days as "a condensed version of the retailer's former Target Circle Week," which gives some context to the format: tighter window, concentrated discounts.

Several sign-up bonuses are reportedly attached to the event window, though shoppers should verify current terms directly on Target.com before acting. USA TODAY reported that new free Target Circle members who sign up by March 24 receive 15% off their first purchase, and that approval for a Target Circle Credit Card comes with $100 in rewards. TODAY cited the Target press release in reporting that new Target Circle 360 subscribers who sign up between March 15 and March 27 get 50% off their first year of the paid membership.

Among the early picks already surfacing ahead of the main sale: the Too Faced Kissing Jelly Gloss, which carries a 4.6-star average from 717 reviews at Target and comes in nine shades with a non-sticky, sunflower and jojoba seed oil formula the brand says moisturizes for up to 12 hours. The Pura V4 Smart Fragrance Diffuser holds the same 4.6-star rating from 502 reviews. The GreenPan Rio Advanced 2-Piece Nonstick Fry Pan Set, rated 4.3 stars from 71 reviews, includes 10- and 12-inch ceramic-coated pans that work on all stovetop types and are oven-safe to 350 degrees Fahrenheit. Brands including Therabody and Ninja have also been flagged as part of the early deal landscape by NBC Select's Ashley Morris.

On the seasonal gifting side, Target is running a buy-one-get-one 50% off deal on select chocolate and candy, which makes Cadbury Mini Eggs Milk Chocolate Easter Candy Basket Stuffers a practical early grab for anyone building Easter baskets this week.

The timing puts Target in direct competition with Amazon, whose 2026 Big Spring sale launches the same day, March 25, and runs through March 31. Target's event closes three days earlier on March 27, making the first 72 hours the only window for Deal Days pricing.

Standard exclusions apply: the event excludes select alcohol retailers and items, and full terms and conditions are available at Target.com.