FaZe Vegas Announces Capriotti’s as Official Sandwich Partner

Capriotti’s Sandwich Shop was named the official sandwich partner of FaZe Vegas in a partnership announced Feb. 12, 2026, that will put Capriotti’s branding on FaZe Vegas jerseys “throughout the year.” The PR Newswire release framed the deal with the tagline “MVP of the sandwich world levels up with MVP of esports for winning partnership” and promoted a “FaZe in to Win” activation tied to team results.

The partnership covers curated content, social promotion, in-arena and virtual activations and a fan rewards mechanic. PR Newswire states, “Each FaZe Vegas victory will unlock a special Capriotti’s reward so fans win, too! Follow @capriottis and @faze.vegas on Instagram to catch the next winning offer. Valid for U.S. competitions. Restrictions may apply.” Esports Insider and Esports Advocate both reported the team will promote Capriotti’s across social channels while specific redemption mechanics and terms were not disclosed.

Esports Insider reported this is the first time Capriotti’s has collaborated in the esports space and said a special “MVP menu” is set to be launched as part of the deal. Capriotti’s CEO Ashley Morris highlighted the audience opportunity in remarks reported by Esports Insider and Franchising.com: “With more than 640 million people expected to be part of the global esports audience in 2026, gaming has become a powerful cultural force. We’re thrilled to step into this high-energy, fast-growing space and connect with fans who are as passionate about competition as they are about great food. Partnering with FaZe Vegas, a home team with a winning legacy, felt like a natural fit, and we can’t wait to cheer them on as they continue to dominate.”

Paul Hamilton, owner of FaZe Vegas, endorsed the tie-up in the PR Newswire release, saying, “We are excited to team up with Capriotti’s and power our crew with their high-quality, award-winning sandwiches. Our team goes all-in every time we compete, and Capriotti’s does the same with their bigger, meatier subs, making this partnership a win all around.” The team will carry Capriotti’s branding on jerseys and across promotional content during the 2026 season.

Capriotti’s background details in the release note the brand was “launched in 1976,” operates “more than 150 locations across the U.S.,” and is known for The Bobbie®, “voted ‘Greatest Sandwich in America’”, along with menu items like Capastrami®, Cole Turkey and premium American Wagyu Cheesesteaks. PR Newswire also says Capriotti’s “slow-roasts whole Butterball® turkeys in-house daily and hand-pulls them each morning,” and that the chain is consistently ranked on Fast Casual’s Top 100 Movers & Shakers list while running a Capriotti’s Rewards program.

Competitive context for the partner comes from Esports Advocate, which calls FaZe Vegas “one of the most dominant teams in the Call of Duty League” and reports the franchise, formerly Atlanta FaZe, as 2021 CDL Champions and 2024 Esports World Cup Champions. Esports Advocate lists collective prize earnings of $6 million USD, 200 Series wins, the longest win streak in CDL history and describes FaZe Vegas as the only team to secure three consecutive tournament victories. Esports Advocate also notes FaZe Vegas’ existing partners include Monster Energy and Battle Beaver.

Financial terms of the Capriotti’s-FaZe Vegas agreement were not disclosed. The PR Newswire announcement ran Feb. 12, 2026 at 08:40 ET and was syndicated by outlets including Yahoo Finance and Franchising.com; Esports Insider and Esports Advocate provided additional reporting on the MVP menu, esports-first claim and FaZe Vegas competitive stats. Follow @capriottis and @faze.vegas on Instagram for the first win-triggered offers, keeping in mind PR Newswire’s language that offers are valid for U.S. competitions and “restrictions may apply.”