Pop Mart expands partner-run factories in Mexico, Cambodia and Indonesia

Pop Mart announced a push to broaden its manufacturing footprint by adding partner-run facilities in Mexico, Cambodia and Indonesia, a move designed to meet surging demand for Labubu and other blind-box lines. The company said it does not operate its own factories and will work with local manufacturing partners to increase capacity, strengthen supply-chain resilience and improve access to markets outside China.

The expansion follows Pop Mart’s rapid overseas growth and aggressive retail plans, including adding stores in the U.S. and other markets. The decision complements earlier statements that production capacity for plush and blind-box figures had been ramped up substantially, and signals a strategic shift to diversify where product is made. By placing production closer to key regions, Pop Mart aims to shorten lead times, reduce shipping friction and make regional drops more reliable.

For collectors and independent retailers, the most immediate impact will likely be more frequent local availability of Labubu drops and fewer long transits from China. Expect faster restocks, potential region-specific releases, and lower shipping surprises on new blind-box shipments. Local manufacturing can also open the door to collaboration runs or small-batch variants tied to regional events, which matters if you chase limited inserts or region-exclusive chase figures.

At the same time, scaling manufacturing brings market trade-offs. Increased capacity can ease scarcity that fuels aftermarket premiums, and investors are watching whether demand will remain elevated as output rises. That tension affects secondary prices, trade values for chase figures, and the perceived collectibility of certain runs. Shops and resellers should plan inventory strategies accordingly and monitor how new production affects drop schedules and order minimums.

Operationally, relying on third-party plants in Mexico, Cambodia and Indonesia helps Pop Mart spread risk from shipping disruptions and geopolitical pressure, while tapping lower-cost local labor and established manufacturing ecosystems. For fans, the change should mean more predictable access to releases; for community sellers, it means revising supply expectations and confirming authenticity channels as product origins diversify.

The takeaway? Expect Labubu to turn up more reliably near you, but don’t assume scarcity will hold. Verify official release calendars and partner channels, keep an eye on secondary-market shifts, and be ready to adjust buying or selling plans as production scales. Our two cents? Enjoy the extra drops, but treat new abundance as a chance to curate rather than chase every box.