Infinix Expands MLBB Esports Partnership Across Southeast Asia for 2026 Season
Infinix will crown MPL Indonesia champions with the "KINGFINIX" title as part of a six-country MLBB esports deal kicking off March 20.

Two days from now, Infinix gaming phones will power the opening matches of MPL Philippines and MSL Myanmar, the first competitive action under a landmark multi-country partnership between Infinix and MOONTON Games that stretches across six Southeast Asian markets for the 2026 MLBB season.
The deal installs Infinix in three distinct roles: Presenting Partner of the MLBB Professional League Indonesia, Titling Partner of the MLBB Development League Indonesia, and Official Sponsor of the inaugural MSL Thailand Season 1. Those titles follow earlier footholds the brand had built in the Philippines and Malaysia, and together they give Infinix a named presence in every major MLBB circuit running this spring.
The competitive calendar rolls out in waves. MPL Indonesia Season 17 launches March 27, with MDL Indonesia Season 13 opening three days later on March 30. MPL Malaysia and MPL Cambodia both begin April 3, and MSL Thailand, the newest of the group, holds its Season 1 opener on April 18. For MPL Indonesia specifically, Infinix's Presenting Partner status comes with a branding wrinkle: the season's champions will be crowned with the "KINGFINIX" title, described as a symbol of elite performance and championship spirit driven by Infinix technology.
Beyond the trophy naming, Infinix's commitments under the partnership include supplying tournament-grade hardware and gaming smartphones to maintain stable and fair match conditions, displaying its AIoT devices at tournament venues, and running its regional esports IP, the Infinix Campus Cup, which brings offline competition to campuses played entirely on Infinix gaming phones. Community programming will also include fan club tournaments, campus esports competitions, and gaming master classes designed to introduce students to the professional side of the esports industry.

The announcement arrived with a level of government visibility unusual even by Southeast Asian esports standards. On March 2, Vice President of Indonesia Gibran Rakabuming Raka received representatives from MOONTON Games and Indonesian esports athletes at the Vice Presidential Palace in Central Jakarta. The meeting reaffirmed the Indonesian government's continued support for the national esports ecosystem and the development of young digital talent.
Malaysia produced a parallel signal ten days later. On March 12, MOONTON held the "MLBB Esports Malaysia 2026: MY Time, MY Era Press Conference" at Quill City Mall in Kuala Lumpur, an invite-only event where the company outlined plans and strategic partnerships with government bodies and industry leaders, positioning MLBB as a cornerstone of Malaysia's esports ecosystem.
The partnership expansion also arrives as MOONTON prepares to return MLBB to the annual Esports World Cup with more participating regions and a restructured competitive framework the company describes as its globalisation and five-region overhaul strategy, a scope that makes the Infinix alignment something closer to a global-facing infrastructure investment than a regional sponsorship deal.
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