Shaggy Plans Album Signing Events for Lottery Release, May 15

Shaggy is giving fans two rare in-person touchpoints to launch Lottery, with album signing events set for Miramar and Brooklyn as the new project arrives in all formats on May 15. The rollout ties a major release to physical retail and community spaces, with the first 100 vinyl copies at each stop signed for fans who show up early.

The first signing will take place Friday, May 15, from 3:00 PM to 5:00 PM at VP Records in Miramar, Florida, at 6022 SW 21st St. The second follows on Tuesday, May 19, from 4:00 PM to 7:00 PM at I AM CARIBBEING HQ, 1399 Nostrand Ave, in Brooklyn’s Little Caribbean. The two locations place the campaign squarely in Caribbean community hubs, giving South Florida and New York fans a direct path into the launch.

Lottery is being released through VP Records in partnership with Shaggy’s Ranch Entertainment and is listed as a 13-track album built around Shaggy’s “always bet on yourself” philosophy. That framing gives the project a personal edge even before release day, and it also fits the way the album has been rolled out: through collaboration-heavy singles and a guest list that stretches across reggae, dancehall, and pop.

Confirmed contributors include Robin Thicke, Jeremih, Akon, Aidonia, Beres Hammond, Dexta Daps, Sting, Mutabaruka, Vanessa Amorosi, and 450. Early track listings have already pointed to cuts such as “Lottery” with Jeremih, “Boom Body” with Akon and Aidonia, “Looking Lovely” with Robin Thicke, and “Dancehall Nice” with Beres Hammond and Dexta Daps, setting up a release that is clearly being positioned as more than a routine catalog drop.

The signing schedule also underlines how Shaggy continues to blend release-week promotion with direct fan engagement. By centering Miramar and Brooklyn, the campaign leans into two markets where Caribbean music has long had a strong footprint, while the signed vinyl offer adds urgency for collectors who still treat physical product as part of the album experience. With Lottery set for May 15, the release is arriving with built-in momentum, and the signing events will turn that momentum into a live moment for fans who want to be part of it in person.