Greenwich St. Jewelers and Xarissa B. debut colorful gemstone charms

Gold charms and strands of colorful beads went live on Greenwich St. Jewelers’ website on June 24, giving Xarissa B.’s fourth collaboration with the Tribeca jeweler a looser, more collectible shape than a single hero necklace. The limited-edition drop leans into gemstone charms, bold color and layered wear, the kind of jewelry that invites stacking instead of standing alone.

The partnership began after Xarissa B. came in for a custom design experience, then grew into a working relationship that Greenwich St. Jewelers says had already lasted about two years before the first capsule launched on August 22, 2024. That debut collection was built around seven gemstone pendant necklaces named after summer cocktails, with prices from $1,800 to $4,400. Each piece was handmade in the store’s Tribeca workshop using SCS-certified recycled gold and traceable gemstones sourced at the 2024 Las Vegas jewelry shows, a detail that gave the line a more serious material grounding than its playful naming suggested.

Xarissa’s audience has since passed 40,000 followers across Instagram and TikTok, and Greenwich St. Jewelers has said some customers traveled from across the country after seeing her videos. That digital pull matters here because the collaboration is not trying to sell one monumental statement piece; it is built for wearers who want to build their own look, mixing charms with strands, adding color to yellow gold, and treating jewelry as something assembled rather than purchased in a single stroke. The retailer’s own collection page describes the new line as a limited-edition vibrant jewelry collection with bold designs and colorful gemstones.

Greenwich St. Jewelers itself brings a long family history to the project. Carl and Milly Gandia founded the business in 1976, and their daughters, Jennifer Gandia and Christina Gandia Gambale, now carry it forward from the Tribeca boutique at 93 Reade St. The store has also tied the partnership to its community-minded identity: in November 2025, Greenwich St. Jewelers and Jewel Boxing ran a raffle benefiting City Harvest, New York City’s first and largest food rescue organization, using the sold-out Creamsicle necklace, a $3,500 piece centered on a 6.73-carat emerald-cut citrine.