Katrina Kaif, Falguni Shane Peacock Turn Lipsticks Into Gold Jewelry in Dubai

Katrina Kaif and designers Falguni Shane Peacock staged a runway‑scale launch at Sima Ved’s palatial Emirates Hills mansion, presenting a limited‑edition Kay Beauty collaboration that literalized the conceit of makeup as ornament. On Feb 16 the lawn became a runway where lipsticks gleamed under lights and palettes shimmered like jewels; Falguni Peacock summed the intent plainly: “We wanted to turn lipstick into gold jewelry.”

The capsule itself comprises 12 matte bullet lipsticks and two statement face palettes, each palette containing a highlighter, bronzer, shimmer blush and matte blush. The Kay Beauty X Falguni Shane Peacock face palette is priced at ₹2,199; the specific retail price for the lipsticks was not disclosed at the event. Shade names and finish point to a considered color story: Champagne Brocade, a mauve‑pink nude recommended by Katrina Kaif; Mulberry Cashmere, a moody wine for deeper tones; and Ruby Banarasi, a classic red. Katrina described the shade strategy as practical and wearable: “Every shade was chosen to be versatile and easy to wear, whether on its own or layered, so the products fit seamlessly into daily routines.”

Bespoke packaging drove the collection’s jewelry parallel. The compacts and lipstick bullets are embossed with Gatsby era Art Deco motifs in gold, a finish described during the launch as an “Indian‑French” gold that channels Falguni Shane Peacock’s maximalist couture. “We wanted it to feel sensory and collectible, almost like owning a small piece of couture. It’s designed to be held, admired, and kept,” Falguni Shane Peacock said, adding that the collaboration aimed to “give a little bit to everyone, even people who don’t have an occasion and don’t need couture, but we wanted them to feel what couture is in a lipstick.” The designers’ couture credentials, having dressed Beyoncé, Lady Gaga, and numerous Bollywood stars, were on full display in the theatrical staging.

Marrying that ornate outerwear with skin‑first formulations required technical work. Hindustan Times reports the lipsticks are enriched with Brazil nut oil and vegan collagen to moisturise and plump, while brand statements list chamomile, marula oil, ceramides, lychee extract and avocado butter among Kay Beauty’s skin‑loving ingredients. Hindustan Times also noted the project demanded “a year of planning and production innovation” with “endless phone calls and multiple meetings” to refine shades and packaging so the product performed as well as it dazzled.

Positioned for the UAE market, the launch leaned into Dubai’s appetite for beauty theatre and collectibility. Organizers observed, “Beauty is huge in the UAE. People really get ready, they give it time. I’ve seen women really go all out with colour. This is a great market, and what better than having Nysaa as a partner here?” Falguni summed the commercial logic simply: “The quality is great and affordable. It doesn’t have to be very expensive to come with great quality.” The Kay Beauty × Falguni Shane Peacock collaboration turned cosmetic staples into keepsakes, translating a year of couture thinking into compacts and bullets meant to be carried, admired, and worn every day.