Design

Statement launches Her Way necklace and earrings with Violette Serrat

A hand-carved ebony pendant gives Statement’s Her Way sautoir and earrings a sculptural edge, bringing Violette Serrat’s makeup-world instinct into gold.

Rachel Levy··2 min read
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Statement launches Her Way necklace and earrings with Violette Serrat
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A rotund hand-carved ebony pendant, dotted with rounded gold studs, gives Statement’s new Her Way sautoir and earrings an almost talismanic force. The two-piece gold-and-ebony capsule is the first chapter in the Paris house’s Portrait Joaillier series, and it shows how Violette Serrat’s eye for texture and individuality can translate cleanly into jewelry.

The collaboration joins a jeweler built on sharp silhouettes and uncommon materials with a makeup artist known for visual precision. Statement said its Portraits Joailliers are unique creations imagined by founder Amélie Huynh as an intimate interpretation of a muse, while the Her Way set leans into the idea with wood, organic curves and a restrained use of gold. The result feels less like a logo-led fashion tie-in than a portrait rendered in materials: ebony for depth, gold for light, and a form that reads as both ornament and personal emblem.

AI-generated illustration
AI-generated illustration

That language fits Statement’s broader identity. The maison describes itself as a Parisian jewelry and high-jewelry house inspired by Art Deco and Brutalism, with creations that celebrate those who write their own stories. Earlier coverage has framed Huynh’s work as jewelry that functions like armor or self-affirmation rather than mere adornment, and Her Way extends that idea with a piece that is visually assertive without becoming heavy-handed. The pendant has presence, but its rounded surfaces keep the design fluid, even intimate.

Huynh’s background gives the launch additional weight. She worked at Chaumet in the early 2000s, left the house in 2008, and later founded Statement in 2018. Serrat brings her own defined point of view: she launched VIOLETTE_FR in April 2021 and served as Guerlain’s creative director of makeup from 2021 to 2024. In that sense, Her Way feels especially coherent. Both women operate in disciplines where surface, finish and personality matter, and both understand how to turn style into a signature.

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The timing is sharp, too. The Her Way necklace and earrings were priced at 3,200 euros and were available from Wednesday on Statement’s e-commerce site and at the brand’s Paris flagship. With more than a hundred points of sale worldwide, including Paris, New York, Saint-Tropez and Marbella, Statement is no longer a young label testing its voice. This capsule suggests a house that knows exactly where its language is strongest: in pieces that feel sculpted, self-possessed and distinctly its own.

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