Asheville Chef Meherwan Irani Turns Spicewalla Into Supplier To Thousands Nationwide

A WLOS profile published Feb. 19, 2026 traced how Asheville chef-entrepreneur Meherwan Irani turned Spicewalla from a single local restaurant and retail outlet into a national spice and pantry brand supplying thousands of restaurants and retailers across the United States.

Irani founded Spicewalla in Asheville as an extension of his restaurant work and a small retail storefront, according to the profile. The brand began as shelf-ready spice blends and pantry items sold locally in Asheville before expanding production to serve a wider market.

The WLOS piece documented that Spicewalla no longer operates solely as a local maker; instead the company has scaled distribution to reach thousands of restaurants and retailers nationwide. That national footprint marks a shift from a neighborhood retail presence to a business supplying institutional and retail accounts across multiple states.

Asheville’s name remains central to Spicewalla’s identity in the profile. Meherwan Irani is identified throughout the report as the founder and driving chef-entrepreneur behind the product line, and the brand is described repeatedly as originating in Asheville’s food scene before extending into broader U.S. markets.

The profile’s Feb. 19, 2026 coverage frames Spicewalla as an example of a Buncombe County-born food business that moved from a single restaurant-linked retail outlet to a scaled supplier model. For local food vendors, restaurateurs, and retail buyers in Asheville, the company’s growth illustrates a pathway from in-house product development to national supply relationships.

WLOS’s reporting places Spicewalla alongside other Asheville food ventures that have leveraged local culinary reputation into national reach. Meherwan Irani’s Spartan beginning with a single retail outlet in Asheville and subsequent expansion to supply thousands of accounts nationwide highlights both the entrepreneurial role of a chef-founder and the commercial demand for curated spice and pantry products originating in Buncombe County.