Ole Miss Senior Generates Over $250,000 in Apparel Sales for Fresh Prints

Avery Greene arrived at the University of Mississippi as just another student looking for a flexible income stream. By the time she finished her junior year, she had recorded back-to-back six-figure months selling custom apparel, and she has now crossed $250,000 in total revenue as a Campus Manager for Fresh Prints.

Greene, a senior studying Integrated Marketing Communications at Ole Miss, became one of the first Fresh Prints Campus Managers on campus in the spring of her sophomore year. The custom apparel and merchandise company operates a national program of more than 600 student entrepreneurs, and Greene now ranks among the top Campus Managers across that entire network.

The numbers that defined her 2025 season were built on a single strategic relationship. In the summer of that year, she secured a recruitment order exceeding $100,000 with Ole Miss Panhellenic, the umbrella organization overseeing sorority life on campus. The deal did not come easily. Panhellenic leadership had worked with other apparel vendors before and arrived with specific grievances: delayed communication and a lack of clarity on timelines and pricing.

"Panhel had worked with other vendors in the past, so I had to earn their trust," Greene explained.

Her approach was deliberate. She met with Panhellenic leadership directly to map out their goals and identify where previous vendors had fallen short. From there, she made responsiveness the foundation of her pitch and her process, sending same-day proofs whenever possible and laying out timelines and pricing before clients had to ask. Rather than competing on price alone, she positioned herself as a long-term partner rather than a one-order vendor.

The Panhellenic contract anchored what became back-to-back six-figure months during the height of sorority recruitment season in 2025. The volume of those months forced a shift in how Greene thought about what she was doing.

"That's when it clicked for me," she said. "I realized I wasn't just doing this as a side hustle. I was running a business that required real systems and responsibility."

Greene is on track to graduate with her Integrated Marketing Communications degree, bringing with her a client portfolio and revenue record that most working professionals take years to build.