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Chaffee’s Swimming Pools & Spas celebrates new ownership in Goshen

A Goshen pool staple with roots back to 1967 changed hands at a June 2 ribbon cutting, as new owners promised to keep service familiar and widen the showroom.

Sarah Chen··2 min read
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Chaffee’s Swimming Pools & Spas celebrates new ownership in Goshen
Source: eventbrite.com

Chaffee’s Swimming Pools & Spas marked a new chapter in Goshen with a ribbon-cutting at its Route 17M showroom, a visible sign that one of Orange County’s better-known backyard businesses has changed hands without changing its place in the community. The new ownership team of Tom Amend, Jim Amend and David Wenger is keeping the Chaffee name in front of local customers while broadening what the showroom offers for the summer season ahead.

The celebration took place Tuesday, June 2, from 4 p.m. to 5 p.m. at 1771 NY-17M in Goshen, with the Orange County Chamber listing Chaffee Swimming Pools as host. For pool owners, the transition matters well beyond the ribbon: Chaffee’s says it has been a trusted Hudson Valley name for nearly 60 years, and the business has long been part of the region’s backyard routine from spring openings to late-season closings.

That continuity goes back to 1967, when Harold Chaffee and his wife cofounded Chaffee Swimming Pools out of their home and family station wagon. An obituary for Harold Chaffee says the company was later operated by Charlie and Kelly Chaffee in Goshen, underscoring how deeply the business has been tied to one family and one local market. The current owners are now presenting the change as a handoff that preserves that history rather than replacing it.

AI-generated illustration
AI-generated illustration

The company’s service footprint still centers on the needs of everyday pool owners. The Goshen Chamber of Commerce describes Chaffee’s as a family-owned and operated pool company serving Orange County and Sullivan County, with work that includes inground pool maintenance, openings and closings, cleaning, repairs, chemical balancing, water testing, parts and pool supply advice. That mix suggests the business remains aimed at the practical tasks that keep pools running through a Hudson Valley summer.

The most obvious shift is in inventory. Chaffee’s has expanded its showroom to include PDC TruSwim swim spas and premium outdoor furniture, moving beyond a basic pool-and-supplies model toward a broader outdoor living showroom. PDC Spas says the Summit Series swim spas are designed for swimming, jogging or walking exercises, giving the company a new fitness angle alongside recreation and entertaining.

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Photo by Max Vakhtbovych

For Goshen, the sale signals more than a management change. A recognizable local name stayed in place, but with new leadership, a wider product lineup and a public commitment to the customer service that built the business in the first place.

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