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Wekiva Island offers summer discounts for Seminole County families

Wekiva Island cut weekday prices on canoe, kayak and paddleboard rentals, with discounts running through Labor Day as food and gas costs keep climbing.

Sarah Chen··2 min read
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Wekiva Island offers summer discounts for Seminole County families
Source: Sanford Herald

Wekiva Island rolled out Community Appreciation Summer at its Longwood-area riverfront site, giving Seminole County families a cheaper weekday way to get on the water through Labor Day, Sept. 7, 2026. The promotion lands as summer childcare, vacation plans and everyday bills stretch household budgets.

Summer Splash Tuesdays cut canoe, kayak and paddleboard rentals by 50 percent. Hump Day Wednesdays take 50 percent off cabanas and special event space rentals, while Double the Fun Thursdays offer buy-one-get-one-free canoe, kayak and paddleboard rentals. The schedule keeps the savings focused on midweek visits, giving families a lower-cost option without theme-park prices or weekend crowds.

AI-generated illustration
AI-generated illustration

Bill Weinaug, identified as Wekiva Island’s owner, tied the campaign to the squeeze many households are feeling. Food prices and gas prices are going up, he said, and the discounts are meant to help more people still spend time outdoors without turning a river day into a big-ticket purchase. Wekiva Island says the program is a thank-you to the community that has supported the business for nearly two decades, and its summer offers page says the rotating specials are meant to make it easier to unplug, connect with nature and enjoy time with family and friends.

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Source: mycentralfloridafamily.com

The business is also leaning on the Wekiva River’s conservation profile as part of the pitch. The river system sits within the Wekiva Wild and Scenic River framework, and the Florida Department of Environmental Protection says the Wekiva Act requires a comprehensive approach involving local governments, state agencies and the St. Johns River Water Management District to protect it. The district says the Wekiva River Buffer Conservation Area was acquired primarily to protect water quality and includes about 6.5 miles of shoreline.

Wekiva Island — Wikimedia Commons
inazakira via Wikimedia Commons (CC BY-SA 2.0)

Wekiva Island’s About Us page ties the site to education, arts and the river’s unique water, animal and plant features. That makes the discount campaign more than a price cut: it pushes a familiar Seminole County recreation stop as a midweek summer option for families watching every dollar while still wanting access to one of the county’s best-known waterways.

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