Alex Cooper's Unwell Games Reality Series Films at Park City, Utah Olympic Park

Park City skiers Luke Miller and Augie Roepke spent part of their February on the nordic jumps at Utah Olympic Park doing something well outside a standard training run: launching off the ramps while holding briefcases, on camera, for a national YouTube audience.

Their segments appear in "Unwell Games," a four-episode reality competition produced by Alex Cooper's Unwell Network that filmed across Park City in February and began streaming on YouTube on April 6. The series, also styled in some coverage as "Unwell Winter Games," put 16 contestants through mental and physical challenges staged at two signature local locations: a luxury chalet and the Utah Olympic Park.

The Olympic Park sequence was among the production's most visually ambitious. Contestants rode inner tubes down the nordic ski jumps while Miller and Roepke launched off the ramps for the cameras, briefcases in hand. The combination of trained local athletes alongside a cast drawn primarily from reality-TV alumni and internet personalities captures the show's central formula: pairing influencer-circuit names with high-consequence outdoor venues that only a handful of cities in the country can credibly stage.

Cooper built her media footprint through the "Call Her Daddy" podcast before launching the Unwell Network as a content umbrella for branded, creator-led programming. Distributing on YouTube rather than a paid subscription platform lowers the viewer barrier and maximizes the reach of Park City's on-screen presence to an audience that may never have associated the town with creator-economy entertainment.

That visibility carries tangible economic weight for Summit County. Productions of this scale generate location fees paid directly to venues like the Olympic Park, wages for local crew and support staff, vendor contracts, and lodging revenue across a multi-week February shoot. The specific figures tied to Unwell Games have not been made public, but comparable regional shoots routinely inject six figures into local economies through direct spend before a single frame is released.

The use of publicly accessible venues also raises governance questions. Utah Olympic Park, managed by the Utah Olympic Legacy Foundation and used year-round by local athletes, requires scheduling coordination, safety reviews, and access management for any commercial film production. What permits Park City issued, which city departments reviewed the production plan, and whether the February filming drew on any public resources are questions the city's planning and permitting offices have not yet addressed publicly.

Park City's value as a production backdrop is well established, with its resort infrastructure, Olympic-caliber facilities, and mountain terrain making it a recurring choice for large-scale shoots. Whether Unwell Games translates that screen time into measurable tourism demand from Cooper's core audience, or whether residents and officials view the tradeoffs differently as more productions follow, will shape how Summit County calibrates its welcome for the next one.