Mifflinburg nurse launches coaching business with mountain bike training
A Mifflinburg nurse is turning ER experience and mountain biking into Rollin’ with Rhodes, a coaching business serving Union County and beyond.
Meredith Rhodes has opened Rollin’ with Rhodes in Mifflinburg, building a business out of two skills that rarely share the same résumé: nursing and mountain bike coaching. The company was filed in Pennsylvania on April 2, 2025, and is listed as active, giving the launch a concrete foothold in Union County’s small-business economy.
Rhodes is offering personal training, nutrition coaching and certified mountain bike coaching, with service that reaches Danville, Lewisburg and the wider Central Pennsylvania area. Her coaching page lists private and small-group mountain bike lessons, and she is making the business available both in person and through a hybrid app-based format.
The idea comes from years spent watching health problems and activity levels shape daily life. Rhodes worked three years in family practice and nine years in the emergency room as a nurse practitioner, experience that gave her a close look at how fitness, nutrition and outdoor activity affect quality of life. Rollin’ with Rhodes is aimed at people who want more accountability, weight-loss support, better conditioning or help learning mountain bike skills, which gives the business a direct consumer purpose rather than a broad wellness label.
Bucknell University’s Small Business Development Center helped Rhodes develop the website and provided resources as the company took shape. Alisha Mack, whose role at Bucknell includes marketing, photography and small-business strategy, has helped support that growth through one-on-one consulting that focuses on practical solutions for entrepreneurs. That kind of assistance shows how local business development in Union County extends beyond storefronts and restaurants to service companies built around specialized expertise.
The setting fits the market. The Buffalo Valley Rail Trail, which runs between Mifflinburg and Lewisburg, is about 9.3 to 10.28 miles long and has drawn walkers, runners and bicyclists since it opened in 2011. Central Pennsylvania tourism materials also describe the Susquehanna River Valley as a cycling destination with rail-trail riding and mountain biking, which gives Rhodes a ready-made outdoor backdrop for her coaching.
Union County’s population was 46,143 in the 2020 Census, underscoring how small and personal this market is. In a county that size, a business like Rollin’ with Rhodes can succeed by being specific: one founder, one niche, and a service that connects health coaching with the region’s growing cycling culture.
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