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CityPickle opens Times Square club inside historic Paramount Building

CityPickle converted the Paramount Building at 1501 Broadway into an indoor pickleball club, marrying historic preservation with modern courts and community amenities.

Jamie Taylor2 min read
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CityPickle opens Times Square club inside historic Paramount Building
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CityPickle opened CityPickle Times Square on January 12, 2026, transforming the historic theater footprint inside the Paramount Building at 1501 Broadway into a full-service indoor pickleball club. The project delivered regulation courts and a high-performance playing surface while protecting the building’s historic fabric, creating a rare downtown hub for year-round play, leagues, and events.

Engineers and preservation specialists had to reconcile modern building codes with the theater’s original structure. That work included advanced concrete pours and precise structural sequencing to install courts within the original footprint without compromising historic elements. Those construction moves allowed CityPickle to meet safety and code requirements while maintaining the space’s storied character.

On the player side, the club emphasizes performance and comfort. CityPickle installed a layered sound-dampening system to control the acoustics inside the former theater, professional court lighting engineered to avoid glare, and a high-performance playing surface designed for consistent bounce and traction. The result is indoor play that aims to feel like a purpose-built facility, not a retrofit compromise.

Amenities aim to make the Times Square location a social as well as athletic destination. The club includes a bar and restaurant, court-side lounges, large screens for watch parties, private showers and lockers, and flexible event rooms for clinics, corporate events, or tournament staging. Those features put CityPickle into the league of multiuse city clubs where players can spend an evening after league play or host a community event without leaving the building.

Community-first programming is central to the buildout. By staying inside the theater footprint, CityPickle preserved the building’s presence on Broadway while adding a space designed for local leagues, drop-in play, and watch-party culture. For a downtown neighborhood with heavy tourist traffic, the new location offers a reliable place for residents and visitors to play during winter months and on inclement days when outdoor courts aren’t an option.

For organized play, the combination of regulation courts, controlled acoustics, and glare-free lighting means safer, more consistent conditions for leagues and clinics. For social players, the bar, lounges, and screens create a post-game atmosphere where watch parties and community events can grow. For preservation-minded New Yorkers, the project demonstrates how adaptive reuse can marry historic spaces with today’s recreational needs.

CityPickle Times Square now joins the city’s indoor options and is positioned to host regular programming, watch parties, and events that keep the local pickleball community engaged year-round. Expect schedules and league offerings to roll out from the club in the coming weeks as the team converts the theater’s legacy into a new downtown playing ground.

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