Ed Keough Named CFO of Mad River Community Hospital in Arcata

Ed Keough has been named chief financial officer of Mad River Community Hospital in Arcata, Calif., industry coverage reported in mid‑ to late‑February 2026. Becker’s Hospital Review quoted a social post, writing, “Ed Keough has been named CFO of Mad River Community Hospital in Arcata, Calif., according to a Feb. 17 LinkedIn post.” National Today also listed the appointment in a Feb. 22, 2026 news roundup under headlines including “California hospital names new CFO” and “Ed Keough takes finance chief role at Mad River Community Hospital.”

The Becker’s item ties the MRCH appointment to a Feb. 17 LinkedIn post but does not include the post’s text; the National Today item appeared on Feb. 22, 2026. An industry aggregator summarized the move as reported by multiple healthcare executive trackers and local/regional outlets in mid‑ to late‑February 2026. None of the provided excerpts includes an MRCH press release or a quoted statement from Mad River Community Hospital confirming a start date or reporting line.

Keough’s recent résumé entries are recorded across the coverage and earlier organizational announcements. Becker’s cites Keough’s LinkedIn page listing him as director of finance for Tucson Medical Center in Tucson, Arizona. Canyon Vista Medical Center in Sierra Vista, Arizona, named Edward “Ed” Keough its chief finance officer effective July 2023 in a press release dated Aug. 31, 2023; Becker’s also notes his service as CFO at Canyon Vista.

The 2023 Canyon Vista Medical Center release includes biographical detail and statements from that appointment. The release says, “Edward ‘Ed’ Keough has been named the new Chief Finance Officer (CFO), effective July 2023.” It also quotes Keough: “CVMC is such an important part of this community,” said Mr. Keough. “I am really excited to take on this new role and join this incredible team of individuals. I look forward to building on the strong foundation that already exists and helping the leadership team look for even more ways to improve the overall health and well‑being of this community.” Canyon Vista CEO Shaun Phillips added, “We are so excited to have Ed step into this important leadership role,” and praised Keough’s finance experience and commitment to patient care.

That CVMC release lists earlier positions attributed to Keough: chief financial officer at Lake Health District Hospital in Lakeview, Oregon; chief financial officer at Kenaitze in Kenai, Alaska; and controller at Unity Health Care in Washington, DC. It also records Keough’s academic and credential background: a master’s degree in business administration from University of North Carolina at Chapel Hill, a bachelor’s degree in business administration from San Francisco State University, Certified Healthcare Financial Professional (CHFP) status, Rural Hospital Chief Financial Officer Certified (RHCFOC) status, and that he is a U.S. Marine Corps veteran.

Key items remain to be confirmed for Mad River Community Hospital: none of the industry excerpts gives an effective start date at MRCH, nor do they reproduce Keough’s LinkedIn post in full. Local reporters and hospital stakeholders will likely seek MRCH confirmation of Keough’s start date, his immediate responsibilities in Arcata, and whether he will announce near‑term financial priorities for the hospital.