Design

King Ice and ATLUS Launch Official Persona 5 Royal Necklaces February 26

King Ice released two official Persona 5 Royal necklaces with hand-set diamond simulants, priced $80 and $100, available Feb. 26, 2026 exclusively through King Ice’s online store in limited quantities.

Priya Sharma2 min read
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King Ice and ATLUS Launch Official Persona 5 Royal Necklaces February 26
Source: licensing.biz

King Ice launched an official Persona 5 Royal jewelry capsule on February 26, 2026, offering two necklaces that translate franchise iconography into streetwear-ready pieces sold exclusively through King Ice’s online store and listed as pre-order in limited quantities. The drop is timed ahead of the Persona franchise’s 30th anniversary and carries King Ice’s design credit of being “designed in Los Angeles.”

The Joker’s Mask Necklace is listed at $80.00 and is described as replicating the iconic mask worn by the leader of the Phantom Thieves; King Ice product pages and coverage note sculpted shaping, premium finishing, and a “substantial, collectible feel,” with each example set with hand-set diamond simulants. Product imagery for the necklace appears across the campaign gallery under filenames used in press assets.

The Calling Card Hat Necklace is priced at $100.00 and draws directly from the symbolic imagery used in Persona 5 Royal’s calling card sequences, according to product copy and reporting. Like the Joker’s Mask, the Calling Card Hat features sculpted shaping, premium finishing, and hand-set diamond simulants, and the product gallery shows multiple angles intended to communicate the piece’s wearable weight and streetwear styling.

King Ice identifies the capsule as developed in partnership with ATLUS, and company messaging leans into fan culture and the game’s visual language. King Ice CMO Derek Belay said, “As Persona approaches its 30th anniversary, we wanted to create pieces that honor the passion and creativity of its global fan base. These designs are meaningful, symbolic, and a natural fit for our approach to jewelry.” The brand’s marketing copy adds, “Step into the Metaverse with the official Persona 5 Royal x King Ice collection, where Phantom Thieves rebellion meets bold streetwear design,” language used on the product landing pages.

AI-generated illustration
AI-generated illustration

Practical details for buyers are specific: both pieces carried Pre-order labels on King Ice’s product pages at the time of capture, sales are exclusive to King Ice’s online store in limited quantities, and site footer copy lists customer contact as help@kingice.com and phone 626-339-3642. The site also promoted free US shipping on first orders for newsletter signups and included a lookbook and a music-only product video asset.

The launch arrives as Persona 5 Royal remains available across multiple platforms and as the franchise approaches its milestone year; related coverage published alongside the drop referenced Persona 5 Royal’s availability on Nintendo Switch, PlayStation 4, PlayStation 5, Xbox One, Xbox Series X|S, and PC via Steam, and noted separate publisher development of Persona 4 Revival. Priced at $80 and $100 and presented as limited-run, the two necklaces distill Persona 5 Royal iconography into collectible streetwear pieces sold exclusively through King Ice’s online store.

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