Paul Smith Loves Barbour Spring/Summer 2026 capsule launches February 25

Paul Smith and Barbour reunited for a 46-piece Spring/Summer 2026 capsule titled "Paul Smith Loves Barbour" that went live on 25 February 2026 and is being sold through both brands’ online channels, selected retailers and boutiques. The collection marks the partnership’s second collaboration and, for the first time, introduces dedicated womenswear alongside menswear, with entry prices reported to start at $85.

The collection leans into a seaside theme that mixes Barbour’s maritime lineage with Paul Smith’s playful aesthetic. Theindustry captured the framing as "Blending Barbour’s maritime heritage and Paul Smith’s ‘modern eccentricity’." Photographic prints taken by Paul Smith and his father appear throughout the range; images of melting ice creams and wind swept deckchairs feature in jacket linings and across a selection of T shirts, adding a nostalgic layer to otherwise practical pieces.

Outerwear remains the backbone of the capsule with classic Barbour silhouettes reworked in seaside colourways and patterns. Named styles include Bedale, Transport, Spey and the Durham Wax Jacket, with Transport and Spey arriving in blue and green gingham and the Durham Wax Jacket refreshed in seasonal colourways. Town & Country spotlighted a Gingham Spey Casual Jacket as an example; footwear offerings include sneakers and rain clogs that reference Paul Smith’s multicolour stripes and Barbour’s tartan.

Tops and knitwear expand the collaboration’s vocabulary with graphic T shirts printed with archival photography, fisherman inspired striped sweaters and polos, and lightweight knitwear for layering. Accessories broaden the story: summer totes modeled on trout fishing bags, bucket hats embroidered with fly fishing motifs, and an expanded selection of individually sold seaside themed pins build on last season’s pin badge concept. Town & Country and Theindustry both note these small items alongside the outerwear as central to the capsule’s seaside narrative.

A tongue in cheek novelty lands in every jacket: a complimentary "Fortuna Fish." Town & Country quotes the press release describing the charm, writing "When placed on the hand, the fish’s movement can be matched to a corresponding card, offering a light‑hearted interpretation of the wearer’s ‘fortune.’" Theindustry and Manifesto Asia highlight the Fortuna Fish as a playful detail that reinforces the collection’s optimistic tone.

This release builds on last season’s 23-piece AW25 capsule that centered on British country fairs, extending the partnership into mid season dressing. Filippomarchesani framed the capsule as "British heritage meets contemporary creativity in a capsule designed for the mid-season: iconic outerwear, signature details and a premium style that is essential yet instantly recognisable," and recommended styling with denim and lightweight knitwear for relaxed looks or tailored trousers and a clean shirt for a more polished approach. Availability began on 25 February 2026 through both brands’ online channels and selected retailers, offering a distinctly British seaside take on practical outerwear and accessories.