Voi founders' Pit raises $16 million to automate enterprise back offices

A team of Voi veterans has raised $16 million to bet that enterprise work can be automated by software that learns how each company actually runs, then builds the tools to replace the spreadsheets, inboxes and rigid SaaS systems that still hold many operations together.

Pit, a Stockholm-based startup, launched publicly on May 7 and is positioning itself as an “AI product team as a service” for enterprise operations. The company says it is focused on back-office, service and support functions, where businesses still spend huge amounts of time on manual work that is hard to standardize and costly to scale. Its founders include Voi CEO Fredrik Hjelm and Adam Jafer, who spent seven years at Voi before leaving last summer.

The seed round was led by Andreessen Horowitz, or a16z, with participation from Lakestar, the founders and angel investors that include executives from OpenAI, Anthropic, Google, Deel and Revolut, along with the Stena and Lundin families. The investor lineup underscores how aggressively capital is still chasing enterprise AI, even as the market grows crowded and many products struggle to move beyond demos and prototypes.

Pit’s pitch is more opinionated than a generic copilot. The company says it starts by learning how a client’s business actually works, then assembles custom software to automate internal processes. Its two main products are Pit Studio, which learns and builds the system that will run workflows, and Pit Cloud, which provides governed infrastructure with tenant isolation, ISO 27001 certification, single sign-on, role-based access control and full audit observability.

The startup says pilot testing began in mid-January and that its systems can go live within days or weeks. It is already in production across logistics, telecom, e-commerce and healthcare, with named customers including Voi, Tre, Stena Recycling and Kry. Pit says one customer cut campaign execution time by 85%, deployments can save more than 10,000 hours a year and invoice acceptance rates have reached 99% through automation.

For Stockholm, Pit is another test of whether the city can become a lasting AI center rather than a one-company success story. Lovable has already drawn a16z interest, and Pit now gives investors another reason to look at Sweden as a place where repeat founders can move from category-defining companies into the next wave of enterprise software. The market remains crowded, but the back-office burden Pit is targeting is real, and the company is wagering that deeper automation, not another thin layer of software, is where the next breakout will come.