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Lee Haney Games adds USAA armwrestling Pro-Am in Atlanta

Armwrestling got its own ticketed Pro-Am at the Lee Haney Games, landing a July 18 slot at the Georgia International Convention Center in College Park, Georgia.

Chris Morales··2 min read
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Lee Haney Games adds USAA armwrestling Pro-Am in Atlanta
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The Lee Haney Games gave armwrestling its own ticketed lane inside the 2026 Expo, putting the USAA Armwrestling Pro-Am on the floor at the Georgia International Convention Center in College Park, Georgia. The division was promoted as bringing “explosive strength, technique, and nonstop action,” a sign that armwrestling was being treated as a featured competition, not a side attraction.

The official Lee Haney Games site carried a dedicated page titled “USA Arm Wrestling Pro-Am 2026 | Atlanta Competition,” and that page linked to an Eventbrite listing for the “2026 Lee Haney Games Armwrestling Tournament.” That setup matters because it turns the armwrestling piece of the weekend into a formal event with its own entry path and spectator traffic, instead of a casual demo tucked between other fitness acts.

AI-generated illustration
AI-generated illustration

The broader Lee Haney Games platform leaned into scale. The 2026 site used the tagline “FITNESS. FAMILY. FAITH. COMMUNITY.” and listed a slate that included bodybuilding, a street strength showdown, a Herculean deadlift competition, a first responder strength challenge, the Ultimate Teen Challenge and FitKid Challenge. General admission was set for spectators ages 18 and up and covered the full event, including the expo, competitions, fitness demonstrations, vendor areas and spectator viewing areas.

The Georgia International Convention Center listing showed the 2026 Lee Haney Games running July 18 from 8:00 am to 5:00 pm, giving the armwrestling Pro-Am a full-day stage inside a strength-sports weekend built for foot traffic. The venue choice also placed the division inside a larger fitness expo ecosystem, where athletes, vendors and spectators were already moving through bodybuilding, lifting and youth competition spaces.

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Photo by Олег Наливайко

That is the real growth signal here: armwrestling was not isolated from the rest of the program, it was folded into it. A dedicated Pro-Am, a named tournament listing, and a central convention-center setting give the sport a stronger crossover profile with the same audience that already buys into strength, physique and performance events. For armwrestling, that is the kind of placement that can widen the pipeline from curious spectators to future pullers.

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