Benefits

DoorDash offers gas relief as fuel costs pressure Pizza Hut drivers

DoorDash is spending more than $50 million on gas relief as fuel costs squeeze delivery pay, raising the pressure on Pizza Hut to compete for drivers.

Lauren Xu··2 min read
Published
Listen to this article0:00 min
Share this article:
DoorDash offers gas relief as fuel costs pressure Pizza Hut drivers
AI-generated illustration

Every delivery shift starts with the same calculation: how much of the day’s pay will disappear into the tank before the first pizza reaches a door. DoorDash said it expects to spend more than $50 million in the second quarter on gas-price relief for Dashers, a signal that fuel costs are still shaping who can afford to deliver food for a living.

The company’s relief program, announced March 23, included 10% cash back on gas for U.S. Dashers using the DoorDash Crimson card and weekly relief payments for drivers who covered at least 125 miles while dashing. DoorDash said qualifying workers could save between $1.40 and $1.90 per gallon, depending on weekly mileage. Its help center later said the final weekly gas-relief payments would go out April 29, while the 10% cash-back offer would continue through June 30.

Data visualization chart
Data Visualisation

The timing matters because gas is not easing up for workers in the field. AAA put the U.S. national average at $4.53 a gallon on May 6, up 44% from a year earlier. DoorDash tied the relief effort to higher fuel costs, and the Associated Press reported that the company linked the spring program to price pressure driven by the Iran war. At the same time, DoorDash said demand was still strong: total orders rose 27% year over year in the first quarter to 933 million, and Marketplace GOV climbed 37% to $31.6 billion.

For Pizza Hut, that is more than a competitor’s earnings update. DoorDash is also competing for labor, not just orders. Pizza Hut’s careers site says delivery drivers can work in a place where they are valued and can earn enough to pay bills, and its jobs site showed 2,998 Delivery Driver listings in search results. That kind of hiring volume suggests the chain still needs a steady stream of drivers, even as app-based platforms pitch flexibility, cash-back perks and auto-care discounts as part of the job.

The comparison is getting sharper for franchisees and store managers. When a platform can respond quickly to gas spikes with direct relief, Pizza Hut stores have to work harder to keep drivers from drifting toward gig work or splitting time between jobs. That affects route density, delivery zones, dispatch timing and how long drivers sit waiting between runs. In practice, it also means the real competition is not only for the next order but for the worker who can afford to keep taking it.

DoorDash says it has expanded to more than 30 countries since 2013, and its latest relief push shows how aggressively it is using driver economics as a recruiting tool. For Pizza Hut, the message is harder to ignore: as long as fuel and vehicle costs stay volatile, retention will depend on whether store-level pay and scheduling can keep pace.

Know something we missed? Have a correction or additional information?

Submit a Tip

Never miss a story.

Get Pizza Hut updates weekly. The top stories delivered to your inbox.

Free forever · Unsubscribe anytime

Discussion

More Pizza Hut News