Quay teams with the Nader Sisters on summer eyewear capsule
Quay’s Nader Sisters capsule turns one celebrity tie-in into a full eyewear wardrobe, with four faces, four frame families and prices from $75 to $175.
Quay is not betting on one hero frame for summer. Its Made to Be Seen capsule with Brooks Nader, Mary Holland Nader, Grace Ann Nader and Sarah Jane Nader spreads the spotlight across oversize, shield and narrow styles, plus new optical shapes, so each sister gets a distinct lane. Priced from $75 to $175, the line reads less like a one-off collab and more like a wardrobe strategy: sunglasses, prescription and blue-light frames all in one drop.
The merchandising makes that strategy easy to read. Quay has already built a dedicated Shop by Quay x Nader Sisters section, and the sister pairings are specific enough to feel styled, not generic: Brooks gets Nevermind, Grace Ann gets Dress Code, Sarah Jane gets In the City and Mary Holland gets High Key. That matters because Quay has been pushing beyond sunglasses into prescription and blue-light eyewear, and the optical styles give the collection a second life after the beach. For a brand that positions itself as affordable and stylish, with free shipping on orders over $75, this is a sharp way to reach multiple shoppers in one release.
The Naders arrive with plenty of momentum of their own. In early June, the four sisters were in the fashion spotlight after opening the Sports Illustrated Swimsuit Runway Show, and Brooks Nader’s reality series Love Thy Nader debuted on Aug. 27, 2025. That kind of visibility gives Quay a built-in audience that already understands the sisters as a style unit, not just individual names. It also helps explain why the collaboration lands as a family story as much as a product story.
Brooks Nader said the sisters have worn Quay forever and wanted frames that felt “confident, sexy, playful and very summer-on-the-go.” That description fits the collection’s smartest move: instead of chasing a single viral sunglass, Quay is selling a whole seasonal rotation, from bold shields to cleaner optical silhouettes. In a market crowded with celebrity capsules, that breadth is what makes Made to Be Seen feel commercial, current and easy to wear.
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