Effortless Style News & Trends

summer style gets less precious as designers revisit familiar staples

At the TWA Hotel, WWD traces a softer luxury turn: trenches, tweed and silk slips feel newly alive when cut looser and styled for real travel.

Claire Beaumont•5 min read•11:39 PM

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Culture

Bella Hadid stuns Cannes in Schiaparelli’s lace-embroidered ivory gown

Bella Hadid turned Cannes into Schiaparelli theater, wearing an ivory gown of trompe-l’oeil lace, a plunging neckline and a black jewel hit at the waist.

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Weekend Max Mara marks Pasticcino bag anniversary with Florence editions

Weekend Max Mara gave the Pasticcino a Florence reset, using numbered bags, Lisio textiles and marble clasps to turn a 10-year-old hit into fresh desire.

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Calvin Klein debuts Jung Kook capsule with biker-inspired essentials

Calvin Klein is turning Jung Kook’s denim-and-underwear pull into a 20-style capsule, with Japan early access and a Singapore pop-up built for fan frenzy.

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Trends

Menswear leans into easy dressing with color, texture and polish

Menswear’s new luxury is ease: fluid tailoring, pajama cues and rich texture are replacing stiffness without losing polish.

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Fashionphile names Cardi B global ambassador for luxury-bag campaign

Fashionphile has made Cardi B its 2026 global ambassador, turning resale into a collector-led luxury statement built on rare bags, not bargain hunting.

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Culture

Eva Longoria stuns in Sergio Hudson sequined gown at Cannes

Chocolate brown, not black, was the power move: Eva Longoria’s Sergio Hudson gown turned sequins into polished, body-skimming glamour at Cannes.

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Culture

Princess Eugenie sharpens maternity style with a silky red layer

Princess Eugenie turned a black dress and silky red duster into a sharp maternity uniform in Mayfair. It’s a polished formula she has already made her own.

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Industry

Brian Atwood and Ron Dorff launch Ibiza-inspired summer capsule

Brian Atwood and Ron Dorff turned Ibiza nostalgia into a 14-piece summer thesis, mixing swimwear, crochet and warm gradient tones.

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Culture

Cynthia Erivo wears Givenchy by Sarah Burton for Windsor Castle MBE investiture

Cynthia Erivo chose Sarah Burton’s Givenchy to meet royal gravity with quiet force: sharp black tailoring, softened by tulle, for Windsor Castle.

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Industry

Moncler Grenoble debuts spring campaign in Arizona desert

Moncler Grenoble left the ski run for Tucson Mountain Park, casting Gus Kenworthy, Richard Permin and Mia Regan in a spring lineup built for desert heat and mountain weather.

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Corinthia Brussels and Pursuit Femmes launch bespoke tailoring suite

A Brussels hotel suite became a private tailoring salon, with Champagne, fabric swatches and made-to-measure garments delivered weeks later.

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Industry

Ganni and Melissa launch jelly-inspired flip-flops for Copenhagen summer

Ganni and Melissa turned the humble flip-flop into a limited-edition summer statement, with jelly-shoe nostalgia, ruffles and leopard print.

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Steve Madden's summer campaign with Delilah Belle leans into beach-town style

Delilah Belle returns for Steve Madden’s “Bait & Switch,” a beach-town summer built on jelly thongs, raffia, and rhinestone mesh flats.

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Culture

Daisy Edgar-Jones wears sheer Balenciaga and crystal Aquazzura at Cannes

Daisy Edgar-Jones made the shoe the story at Cannes: crystal Aquazzura Tell Me sandals kept her sheer Balenciaga look light, not loud.

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Industry

Keds refreshes Champion sneaker with slip-on comfort and washable canvas

Keds is reworking its 1916 Champion with slip-on construction, washable canvas and softer materials, priced from $59.95. The update is practical, but not radical.

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Misela marks New York anniversary with Paola Kudacki portraits

Misela turned its New York anniversary into a power move, using Paola Kudacki’s portraits and a stacked creative cast to sell the brand far beyond Istanbul.

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Demna turns Times Square into Gucci’s cruise runway in New York

Demna's first Gucci cruise show made Times Square a reset, turning GucciCore and New York history into a sharper answer to what Gucci means now.

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Jimmy Fairly rides the oversized sunglasses comeback with Missoma capsule

Jimmy Fairly is riding the return of oversized eyewear, with bug-eye and shield frames gaining ground and a five-piece Missoma capsule adding jewelry-minded polish.

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Trends

Lace camisoles return as summer's romantic going-out top

Lace camisoles are back as the easiest soft statement top, polished with denim, tailoring, or slip skirts and romantic enough for nights out, but easy enough to repeat.

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Trends

summer's standout handbags make easy outfits look polished

Texture is the new status signal: Valentino, Givenchy, Balenciaga, Hunting Season and STAUD are turning easy outfits into polished ones.

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Culture

Cate Blanchett makes Cannes feel effortless in French luxury looks

Cate Blanchett split Cannes between Louis Vuitton’s sculptural black austerity and Givenchy’s threaded, backless flourish, turning French formalwear into a lesson in restraint and detail.

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Industry

Parsons pares back 2026 BFA show to spotlight top student work

Parsons cut its BFA runway to 31 designers and 66 looks, turning a sprawling student show into a sharper filter for who gets seen first.

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Skinny jeans return, darker, sharper, and more sensual for 2026

Skinny jeans are back, but the new cut is all low-slung tension, black leather energy, and runway styling that feels sharper than the millennial version.

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Adam Lippes opens Osaka shop-in-shop with debut leather goods

Adam Lippes chose Osaka Takashimaya for his Japan push, pairing spring tailoring with his first leather goods line in the market.

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Jonathan Anderson’s Dioriviera sails into 19 summer destinations

Jonathan Anderson turned Dioriviera into a 19-stop summer circuit, stitching sailing motifs, toy boats and Bérard prints into Dior’s most mobile retail fantasy.

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Trends

blush pink is spring’s most polished color trend

Blush pink is replacing sugary pastels with a cleaner, sharper polish, and the styling trick is all about structure, contrast, and restraint.

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Style Tips

Dua Lipa, Gwyneth Paltrow and Kaia Gerber inspire easy summer outfits

The easiest summer outfits now hinge on one sharp piece and familiar basics. Dua Lipa, Gwyneth Paltrow, and Kaia Gerber all prove that looking expensive can be surprisingly simple.

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Marie Claire’s rich-mom starter pack makes spring dressing easy

Marie Claire’s rich-mom formula is really a spring uniform: slimmer sneakers, cleaner jeans, and polished basics that make rushed outfits look quietly expensive.

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Apple Martin fronts Chloé à la Plage in dreamlike summer campaign

Apple Martin brings instant recognition to Chloé’s sun-washed new chapter, where airy dresses, raffia bags and jelly mules define soft boho luxury.

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