Bella Hadid’s Punk Rococo Double‑Denim Teases Miss Sixty Feb. 28 Drop

Miss Sixty × Bella Hadid drops Feb. 28, and the brand has already merchandised the SS26 campaign with 45 shoppable items on Misssixty.com, including a Lambskin Leather Jacket at $949, Knee‑High Leather Boots at $609, and multiple flared jeans priced from $229 to $469. The numbers matter: Miss Sixty is pitching punk Rococo straight into cart-ready product, not just an image campaign.

The visuals are Jacques-Louis-meets-grunge: Gabriel Moses shot the campaign and Frederic Saint Parck styled Bella as a “punk‑inflected Marie Antoinette.” Misssixty’s copy says, “For Spring/Summer 26, Miss Sixty reimagines Marie Antoinette as a modern rebel, transforming Rococo excess into a sharp, contemporary fantasy where romance is distressed, low‑waisted, and defiantly undone.” That line anchors the collection’s deliberate contradictions, sweet pale pink cropped jackets beside leather panels and torn lacing.

Bella’s Milan Fashion Week appearance tied the imagery to runway reality when she turned up in a flared double‑denim matching set linked to the SS26 campaign. This reunion isn’t accidental, Bella has fronted multiple Miss Sixty campaigns and the brand is “reuniting with its main muse,” a through line V Magazine and Hypebae both flagged as central to the collection’s momentum.

Photos trade chandeliers for decay: the campaign unfolds in “a Rococo wasteland of ruined palaces, faded chandeliers, and Haussmannian interiors,” with layered mattresses calling back to The Princess and the Pea. Fashion Gone Rogue captures the mood: “The setting looks like a royal dream that cracked. Think ruined palace rooms, worn wood walls, and abandoned mattresses stacked like a backstage set. It’s decadent, but distressed.” Bella’s hair “is turned up to full Rococo drama, piled high in messy curls that feel part princess, part punk,” which keeps the whole thing theatrical but street-level real.

Design details drive the drop: signature Miss Sixty denim, low‑waisted silhouettes, distressed and studded flares, multi‑button and layered flared jeans, sit alongside a Multi‑Stud Denim Tube Top at $269 and a Belted Dress at $329. Fashion Gone Rogue notes a corset‑style ensemble with a tough‑girl attitude and “a pale pink cropped jacket that adds a sweet touch,” while leather details, rough lacing, and undone edges give everything that “I don’t follow rules” energy.

Miss Sixty, founded in 1991 and now under Trendy International Group, is leaning into heritage and commerce at once: V Magazine framed the campaign as dismantling 18th‑century excess through a modern reinterpretation, and Misssixty.com already lists product and prices under a © 2026 MISS SIXTY stamp. The collection goes live Feb. 28 on Misssixty.com, converting Gabriel Moses’s moody imagery and Bella Hadid’s Milan double‑denim moment into a 45‑piece shopping moment that fuses nostalgia with resale‑ready attitude.