Fashion Trends News & Trends

Eight Questions to Ask Any Fashion Brand About Real Accountability

Brands talk sustainability, but these eight questions reveal who actually has the documents, the data, and the accountability to back it up.

Sofia Martinez•7 min read•12:30 PM

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Trends

IFM Opening Show Sets Tone with Early Commercial Clues at Paris FW26

IFM graduates opened Paris FW26 with retail-ready cues, buyers flagged Balmain sculpted coats, Marine Serre moon-print bodysuits and The Row's elongated trousers.

Claire Beaumont3m read

Industry

Jonathan Anderson’s Dior Fall/Winter 2026 Opens Paris Fashion Week in Monet-Inspired Tuileries

Under a glass-roofed catwalk across the Tuileries octagonal basin, Jonathan Anderson opened Paris Fashion Week with a Monet-tinged Dior Fall/Winter 2026 show that will hit stores in June.

Sofia Martinez3m read

Industry

Brands Convert Capsule Collaboration Hype into Sales While Avoiding Operational Chaos

Convert capsule-collab buzz into real revenue by announcing exact launch details, engineering your site and fulfillment for demand, and designing returns and communications that preserve margin.

Sofia Martinez4m read

Trends

SS26 Runways Spotlight Sculpted Knits, Tailoring, Micro Bags and Strappy Sandals

Sculpted silhouettes and tactile details dominate SS26: think architectural knits and draped ruching, low‑rise tailoring, clutch‑sized bags, and elevated thong sandals that take you from beach to boardroom.

Sofia Martinez4m read

Trends

Eight Shoppable Spring 2026 Trend Plays That Drive Retail Sales

Spring’s commerce-ready plays cut decision fatigue and convert attention into sales, think field-utility jackets, vintage-wash denim, bold florals (Lana dress $420) and data-backed evergreen products.

Claire Beaumont5m read

Sustainability

Digital Product Passports Let Shoppers Verify Fashion Claims Instantly

Scanning a label is about to mean something entirely different: the EU's Digital Product Passport turns every garment's QR code into verified proof of where it came from and where it can go next.

Sofia Martinez8m read

Sustainability

ABB and Syre Team Up to Scale Textile-to-Textile Recycling in Vietnam

ABB and Syre signed an MOU to bring industrial automation to a $1 billion Vietnam plant targeting 250,000 metric tons of recycled polyester per year.

Claire Beaumont3m read

Industry

Italy Fines Morellato €25.9M for Price‑Fixing and Online Sales Restrictions

Italy's antitrust watchdog hit jewellery group Morellato with a €25.9M fine for capping retailer discounts and banning distributors from Amazon while selling there itself.

Claire Beaumont3m read

Industry

Waste-Based Textiles Could Unlock a $78 Billion Fashion Supply Chain Opportunity

The clothes you're throwing away this spring could fund a $78 billion supply chain revolution, and brands like GANNI and Reformation are already wearing the proof.

Claire Beaumont7m read

Industry

Key U.S. Legal Cases Reshaping Fashion, Apparel, and Beauty in 2026

Dupe lawsuits, MoCRA compliance, and AI brand integrity battles are the legal forces fashion and beauty brands can't afford to ignore this year.

Claire Beaumont7m read

Trends

Gothic Romance and Surrealism Lead London Fashion Week AW26 Runways

Simone Rocha’s exaggerated corset and Harris Reed’s lace bridal pieces defined London Fashion Week AW26, arriving in the wake of Emerald Fennell’s Wuthering Heights and sparking social-thread frenzy.

Mia Chen2m read

Industry

2026 Fashion Supply Chains Tighten Costs, Embrace AI, Nearshoring, Traceability

Brands are cutting costs and reshuffling production as tariffs bite, while AI, nearshoring, and traceability become essential tools to protect margins.

Sofia Martinez4m read

Industry

Federal Court Narrows Nike Securities Fraud Case Over DTC Strategy

Just one Nike statement survived a scienter test in an Oregon fraud ruling, as execs allegedly sold $245 million in stock while touting a strategy shoppers ultimately saw unravel.

Claire Beaumont3m read

Sustainability

H&M Targets Emissions Cuts and Circularity Amid High-Volume Growth Scrutiny

H&M's 2025 report reveals a 34.6% cut in supply-chain emissions since 2019, but a new Stella McCartney governance board signals the retailer knows numbers alone won't close the credibility gap.

Mia Chen3m read

Industry

Estée Lauder Sues Jo Malone and Zara UK Over Trademark Infringement Claims

Estée Lauder sued Jo Malone over the phrase "A creation by Jo Malone CBE" on Zara fragrance packaging, invoking a 1999 name-rights agreement the perfumer sold for compensation.

Claire Beaumont3m read

Sustainability

H&M Group Adopts Science-Based Land Targets, Cutting Agricultural Footprint

H&M Group became one of the first fashion giants to adopt independently validated science-based land targets, committing to cut its agricultural footprint through the SBTN framework.

Sofia Martinez1m read

Style Tips

Build a Capsule Wardrobe Step by Step, From Audit to Final Outfit

Twelve items, 72 outfits: the math behind a capsule wardrobe is deceptively simple, but the real work starts with a brutal closet audit.

Claire Beaumont7m read

Culture

Viral X post ignites debate: Does Gen Z lack original fashion trends

A viral X post by @rwxoxo pulled 9 million views and 500+ replies after a photo of Gen Z in light-wash jeans and black tops went viral, igniting a debate about sameness and style rules.

Mia Chen3m read

Trends

The Trench Coat Gets a Modern Refresh for Spring 2026

Spring 2026's trench coat isn't just shorter; it's smarter, built for erratic weather and made from materials that have to earn their price tag.

Claire Beaumont6m read

Style Tips

Spring's Best Dresses: 24 Editor and Stylist Picks for the Season

Editors and stylists agree: spring dressing starts with the right dress. Here are 24 picks worth your attention right now.

Mia Chen7m read

Industry

Kith and On Add Lightweight Cap 2.0, Waist Pack Lite 2L

Kith and On released the Kith for On Lightweight Cap 2.0 and Waist Pack Lite 2L, available now at Kith shops, the Kith App, and Kith’s global webstores.

Sofia Martinez2m read

Industry

ASOS Shares Surge as Womenswear Drives 50 Percent Profit Jump

ASOS shares surged up to 16% after a 50% jump in first-half profit, powered by a womenswear surge of 10 percentage points and a gross margin leap to 48.5%.

Sofia Martinez3m read

Industry

Nike Unveils Giannis Freak 8, Priced $115 Ahead of August Release

Nike unveiled the Giannis Freak 8 on March 2, pricing the eighth signature at $115 and scheduling a global release for August 1, 2026.

Claire Beaumont2m read

Trends

Milan AW26: Fancy Footwear, Animal Prints, Luxe Lingerie and Boxy Silhouettes

Prada’s yellow beaded boots and Diesel’s metallic heels set the tone at Milan AW26, prints, luxe lingerie and boxy silhouettes finished the season’s statement.

Mia Chen3m read

Industry

Texas Attorney General Ken Paxton Sues Shein Over Toxic Products, Data Risks

Texas Attorney General Ken Paxton filed a civil complaint on Feb. 20, 2026, accusing Shein US Services LLC of selling toxic garments and toys and of exposing Texans’ data to the Chinese government.

Claire Beaumont3m read

Industry

ThredUp’s 2026 Resale Report Sees Secondhand Hitting $393B by 2030

More than half of U.S. consumers already shop secondhand. ThredUp projects the global market will hit $393 billion by 2030, growing twice as fast as new apparel.

Claire Beaumont3m read

Industry

Nordic Resale App Tise Brings No-Fee, Social Shopping to Australia

Norwegian app Tise arrived in Australia charging sellers nothing, a direct shot at Depop's 10% cut, backed by eBay's US$130 million acquisition bet on social resale.

Sofia Martinez3m read

Sustainability

Seaweed-Derived Couture Signals a New Era for Marine Biomass Textiles

Eugène Riconneaus debuted a seaweed-fiber couture gown at Paris's Grand Palais, but the real question is whether marine biomass can survive contact with an industrial supply chain.

Claire Beaumont3m read

Industry

Burlington's Chelsea Flagship Signals a Bolder, More Elevated Off-Price Era

Burlington opened an 80,000-sq-ft reimagined flagship at Manhattan's Siegel-Cooper building, where Gucci and Balenciaga now share shelf space with the off-price model's oldest contradiction.

Mia Chen3m read