Victoria's Secret Launches U.S. Open Casting Call to Find Its Next Angel

Victoria's Secret has thrown its wings open to anyone with a dream and a runway walk, announcing an open casting call across the United States to find the next Angel for its fall 2026 fashion show. The chosen model will walk away with more than a moment under the lights: she will be signed to an exclusive contract with IMG Models, one of the industry's most storied agencies.

Applications open Monday, April 6, with the brand hosting open casting stops across America and documenting the journey along the way. The search marks a notable shift from the brand's traditional closed-circuit scouting model, which has historically drawn exclusively from the agency circuit.

The casting call is timed to build momentum for a fall show that has become Victoria's Secret's most powerful commercial instrument. After a six-year hiatus that followed a painful reckoning with the brand's culture and the #MeToo-era resignation of its longtime chief of marketing Ed Razek, the runway show returned in fall 2024 at the Duggal Greenhouse in the Brooklyn Navy Yard. The fall 2025 edition moved to Steiner Studios in Brooklyn, drawing Adriana Lima, Gigi Hadid, Bella Hadid, Ashley Graham, and WNBA star Angel Reese to the runway, with performers including Missy Elliott, Karol G, Madison Beer, and K-pop group Twice.

CEO Hillary Super, who previously led Anthropologie and competitor Savage X Fenty before joining Victoria's Secret in fall 2024, has made the fashion show central to the brand's turnaround strategy. Speaking backstage at last fall's show, Super told WWD: "It's the biggest stage in the world, and I think this is an opportunity for us to really introduce this next era of Victoria's Secret and Pink to everyone and to really put a stake in the ground about what this next chapter will look and feel like."

Super has pointed to a generational shift as central to that strategy: Gen Z consumers, she argues, can engage with the spectacle and glamour of the Angels without the body-image baggage the show carried for millennial audiences. An open casting call accelerates that reframing, extending the runway's mythology outward and positioning the Angel as a title someone earns, not one handed down by agents and bookers.

This is not entirely new territory for the brand. In 2009, the show featured a "Victoria's Secret Model Search" competition to find a new runway Angel, with Kylie Bisutti ultimately winning. The 2026 version, however, unfolds on a far larger stage, with social media amplifying every audition stop and the IMG contract adding a career-defining prize that extends well beyond a single runway appearance.

Prospective Angels can follow updates at @victoriassecret on Instagram and TikTok ahead of applications going live on April 6.