Nike and LEGO Launch Air Max 95 Neon Brick Set With Matching Kids Sneaker

Nike and the LEGO Group are launching set 43025, a 1,213-piece brick replica of the Air Max 95 "Neon," alongside a matching kids' Air Max 95 Big Bubble sneaker, with both dropping worldwide on March 28, 2026, priced at $99.99 for the LEGO set.

The timing is deliberate: the release lands just two days after Air Max Day on March 26, which Nike uses to celebrate its most storied silhouette annually. Ailsa Gilroy, VP/GM of Global Kids at Nike, framed the collection in terms of the next generation: "Bringing the Air Max 95 Big Bubble to life in this way invites kids to join the celebration of sport and Air Max Month, letting them explore sport and style through their own lens."

The LEGO set is the more interesting gift story here. Built in muted black and light graphite with neon yellow Volt accents, it faithfully reproduces the Air Max 95's signature layered upper and sculpted profile. The standout detail is the Nike Air Bubble logo, constructed from pearlescent and opalescent elements with what reviewers describe as a genuine satin sheen. The base rotates, inspired by Nike's Air cushioning, and twisting the shoe reveals a hidden storage drawer underneath. A customizable minifigure comes included, wearing a Swoosh-branded windbreaker, a hoodie and cap combo, and shoes printed to match the Air Max 95 exactly; buyers can choose the minifigure's gender and swap out head options. The set is rated for ages 12 and up, which positions it as much for adult collectors as for teenagers. Once built, it reads as display-worthy sneaker art for a shelf, office, or gaming setup.

This is the first LEGO set intentionally designed as a replica of a sneaker with genuine sneakerhead credentials, a step up from the Nike Dunk that originally kicked off the Nike-LEGO partnership. The Air Max 95 "Neon" itself was recently retroed by Nike, meaning the LEGO version can sit alongside an actual pair for collectors who picked one up.

The kids' Air Max 95 Big Bubble is the wearable counterpart, built with breathable mesh and synthetic leather, and featuring a visible Max Air unit for lightweight cushioning. It's available in preschool sizing from 10.5C to 3Y and grade school sizing from 3.5Y to 7Y globally. Nike describes the shoe's graphic treatment as using a technique that makes flat, two-dimensional elements appear three-dimensional, creating a visual depth that ties back to the LEGO aesthetic.

Both pieces are available March 28 at Nike.com, LEGO.com, local LEGO Stores, and select Nike retail partners. At $99.99, the LEGO set sits in the same price range as other collectible LEGO architecture and Icons sets, making it competitive for what it delivers in display value and design accuracy.