Bullhide Brewery Opens Soft Launch in Pilesgrove, New Jersey

Bullhide Brewery welcomed its first guests during a soft launch on December 18, 2025, setting up shop at 761 Route 40 across from the Cowtown Rodeo. The project had been in development publicly since 2020, and after pandemic related delays and other setbacks the owners announced they finally received their license and opened with limited hours to begin pouring.

Planned regular hours for the taproom are closed on Mondays, Tuesday and Wednesday noon to 9 p.m., Thursday through Saturday noon to 11 p.m., and Sunday noon to 8 p.m. These hours reflect the brewery’s soft launch cadence while the team settles operations and gauges demand. The owner shared the licensing and opening news on social media, inviting locals to come check the space during the holiday season.

The brewery’s multi year timeline included public postings about hiring as the project moved from concept to construction to staffing. Those early job notices signaled anticipated new employment opportunities in Salem County, a tangible local benefit as Bullhide begins service. The location beside a longstanding regional attraction positions the taproom to capture both regular neighborhood traffic and visitors attending the nearby rodeo and other events.

For homebrewers and local beer lovers the arrival of a new taproom matters practically and culturally. It expands options for tasting sessions, taps new sources of fresh draught beer within short driving distance, and creates another possible venue for community events, collaborations, and brewer meetups. Expect operating hours and offerings to evolve as the team transitions from soft launch to full operations, and check the brewery’s social channels for the latest updates.

Community members planning a visit should note the address and posted hours, anticipate limited service while the team ramps up, and consider timing visits to slower weekday windows if they want a quieter experience. Bullhide’s opening closes a long chapter of planning and delay, and opens a new one for local beer culture in Salem County.