Pulse Club Brings Saunas and Cold Plunges to Putney This Spring

Four cold plunges chilled to between 4 and 10 degrees Celsius, a Finnish sauna big enough for more than 20 people, and a second London postcode: Pulse Club is expanding from its Fulham Broadway flagship to 228 Upper Richmond Road in Putney, with doors expected to open in late April or early May 2026.

The brand's flagship club is already open near Fulham Broadway, and the Putney location is confirmed as its second club. For anyone who has been eyeing the Fulham venue from across the river, the commute just got a lot shorter.

All Pulse Club locations feature authentic Finnish saunas with capacity for 20 or more people and crystal-clear cold plunges chilled to between 4 and 10 degrees. That temperature range covers everything from a challenging introductory plunge to a serious cold-exposure protocol, and the communal sauna capacity means this is not a boutique micro-experience with a waitlist and four chairs.

The contrast therapy model the club is built around is straightforward: heat, cold, repeat. The sudden temperature drop of a cold plunge causes blood vessels to constrict, rapidly redirecting blood flow and flushing out metabolic waste, while the contrast between heat and cold trains the vascular system like a workout, enhancing circulation, resilience, and the body's ability to adapt to stress. Cold exposure also triggers a surge in dopamine and other neurotransmitters that elevate mood, sharpen focus, and boost motivation for hours afterwards.

Pulse Club frames its offering as bringing sauna and ice bath culture into everyday life as an inclusive, affordable way to support wellbeing, a positioning that deliberately distances it from the high-end day-spa end of the London wellness market. The stated aim is making contrast therapy a simple and enjoyable part of a weekly routine, with spaces designed to feel relaxed, social, and easy-going.

The club was founded with a focus on building social sauna and cold plunge spaces, and the Putney opening reflects clear momentum in that direction. Southwest London has no shortage of gyms, but dedicated contrast therapy venues at this scale remain rare on this side of the city.

Sessions can be booked through the Pulse Club app. The app is designed to make booking sauna and ice bath sessions quick and seamless. Anyone wanting advance notice of the exact opening date can sign up to the mailing list at pulseclubsauna.com.