CookieRun: Crumble launches worldwide on PC and mobile with 100 free pulls

CookieRun: Crumble went live worldwide on July 30 at 10 a.m., landing on iOS, Android and PC through Google Play Games with 100 free pulls at launch. That is the kind of day-one package that gets attention fast: enough summons to shape an opening roster, chase early meta pieces and make the first login feel worthwhile before any spending enters the picture.

Devsisters had set the stage earlier with a global pre-registration push that opened on June 29 and ran through July 29. The pre-launch campaign offered milestone rewards, mini-games and other activities, and it was built around the same cross-platform pitch that carried into release day. TriplePoint described CookieRun: Crumble as a deck-building auto-battler for mobile and PC, which fits the game’s launch plan better than a single-device gacha ever could.

Interest clearly built before release. Inven Global said the title passed 1.8 million pre-registrations before launch, while Notebookcheck previously reported that it had already cleared 1 million. For a mobile game built around collection and progression, that kind of registration count matters because it tells you the publisher had enough momentum to justify a worldwide rollout instead of a slower regional test.

The game’s systems also point to why the free pulls matter so much. CHOSUNBIZ described strategic cookie combinations, Crumble Dungeon and Arena modes, while AJU Press highlighted rapid growth, rewards, strategic combinations of cookies and pets, and dynamic battle scenes. That mix puts CookieRun: Crumble somewhere between idle RPG progression and more hands-on team building, which makes launch summons more than a vanity bonus. They are the quickest way to stabilize an account before the grind starts.

Devsisters’ timing also lines up with the broader CookieRun playbook. Studio Kingdom, Devsisters’ subsidiary, has been tied to other CookieRun projects, and the company has treated Crumble as another major franchise push rather than a side experiment. With a worldwide launch, PC support through Google Play Games and 100 free pulls on the table, CookieRun: Crumble arrived with exactly the kind of first-day generosity that can turn curiosity installs into kept accounts.