Shaver Hall to open in Midtown, bringing Pastasole's third New York spot

Midtown’s old Lord & Taylor flagship is about to fill with the smell of fresh pasta, and Pastasole is one of the names giving Shaver Hall real pull for New York pasta fans. The food hall is set to open on June 26 at 424 Fifth Avenue, inside Amazon’s Hank building, with Pastasole bringing its handmade-pasta operation to what will be its third New York City location.

Shaver Hall covers about 35,000 square feet and is being built as more than a lunch stop. The project will bring together 11 chef-curated eateries, three full-service restaurants, live entertainment and a rotating programming calendar inside the landmark former department store. For Midtown, that matters because the address sits in a dense office district, not just a tourist corridor, and Amazon says more than 2,000 employees have already been welcomed to its New York Tech Hub in the building.

Pastasole gives the hall its most direct pasta draw. The brand says it began in the East Village and now operates two unique locations in the city, with a menu built around handmade pasta, lasagna, arancini and its signature Parmesan wheel presentation. The move to Fifth Avenue expands that footprint from downtown roots into a much higher-traffic Midtown setting, where office lunch crowds, after-work diners and visitors to the landmark building can all land at the same counter.

That shift also fits a wider New York pattern: handmade-pasta vendors are increasingly leaning on food halls and second sites to build visibility and keep lines moving. Pastasole’s catering and group-order offerings already point toward office lunches and events, and Shaver Hall’s setup should give the brand a built-in audience inside Amazon’s redeveloped complex. The building also includes collaborative workspaces and 1,500 square feet of community space tied to a CUNY partnership, adding another layer of daytime traffic around the food hall.

Shaver Hall’s name nods to Dorothy Shaver, the former Lord & Taylor president and the first woman in the United States to lead a multimillion-dollar firm. That history gives the project a sharper identity than a standard food court remake. Built into a 1913-14 landmark and now recast as a dining and entertainment destination, the hall gives Pastasole a stage that matches its pitch: fresh pasta, a little theater, and a bigger Midtown audience than the East Village could ever promise alone.