Anne Hathaway Spotlights Alo Yoga Pants on Devil Wears Prada 2 Press Tour

Anne Hathaway arrived at a Devil Wears Prada 2 press appearance last week wearing Alo Yoga's Accolade Straight-Leg Sweatpant, and shopping editors immediately got to work. The moment landed with particular irony: the sequel to cinema's most quotable fashion film, and the actress doing press in activewear that retails for $138.

The press tour launched March 30 in Mexico City, sweeping through Tokyo and additional markets with Hathaway rotating through Schiaparelli, Valentino, and Bulgari for the formal appearances. The Accolade pant surfaced in the off-duty photography, the kind of between-appearances candid that shopping sites now track as diligently as runway looks. One post captioned the moment "#CeruleanBlue," a reference so on-the-nose for fans of the 2006 original it practically wrote its own press release.

The Accolade is built in French terry, a fabric construction that presents a smooth face outward and a fleecy loop interior against the skin. It runs in a straight-leg silhouette with an adjustable drawstring waist, side pockets, and a chrome Alo logo. At $138, it sits at the premium end of the sweatpant market but below Alo's own technical performance leggings. Studio regulars would recognize it immediately: it is the kind of pant a teacher wears between classes, or a practitioner layers over bike shorts on the way to an early morning session, not a pant engineered for 90-minute heated vinyasa.

Within days of the press-tour coverage circulating, new-in-bag pairs of the Accolade appeared on eBay at and above the retail price, a clear signal that secondary market buyers moved before stock could tighten. With the film's May 1 premiere still weeks out and press coverage building, Alo's inventory by colorway is worth watching. Brands in Alo's position typically respond to celebrity placement momentum with targeted social drops, restock announcements, or color expansions timed to sustain the window.

For yogis actually shopping rather than celebrity-watching, a few things are worth knowing before adding the Accolade to the cart.

On fit: the cut is unisex and relaxed through the hip and thigh, which is generous across body types but will not deliver the compression or sculpting associated with Alo's Airlift line. Anyone who runs narrow in the hip or prefers a closer leg may want to size down.

On fabric: French terry handles studio-to-street transitions well but is not built for high-sweat practice. It washes without significant pilling over time, but shed noticeably in early laundry cycles, a detail flagged in multiple independent weartesters' reviews. Cold wash and low tumble dry will extend the life.

On ethics and sustainability: Alo holds WRAP Platinum Certification for manufacturing practices and operates solar-powered facilities with paper-free warehousing. The fuller picture involves complexity. The rating service Good On You scores the brand poorly, citing insufficient use of sustainable materials and limited chemical and labor transparency in its supply chain. Premium price does not automatically signal a clean supply chain, and that tension is worth factoring in.

On alternatives at lower price points: Lululemon's Scuba collection competes directly in comfort and street-to-studio range at a comparable price. Vuori offers a more muted, coastal-inflected aesthetic with a similar French terry feel at a somewhat lower entry point. Quince has straight-leg sweat options well under $50 with a simpler look and no celebrity association attached.

The Accolade earned its reputation before Anne Hathaway put it on camera. The press tour just made that reputation considerably louder.