Malabar Gold Opens 20 Showrooms, Invests Rs 1,580 Crore to Expand Global Network

Malabar Gold & Diamonds committed Rs 1,580 crore to open 20 new showrooms across India by March 31, 2026, a rollout the company framed as "20 showrooms in 20 days" and one that industry observers described as among the fastest expansion drives in the Indian jewellery sector.

The 20 locations span the country's geographic and economic breadth: Jhansi, Kallakurichy, Gwalior, Chittoor, Haldwani, Theni, Jamnagar, Ranchi, VIP Road Kolkata, Aligarh, KR Puram in Bengaluru, Inorbit Mall in Vizag, Kanchrapara, Serampore, Gokul Road in Hubli, Maninagar, Gurugram Sector 14, Jubilee Hills in Hyderabad, Sangareddy, and Guwahati. The selection mixes established metro markets with emerging tier-two cities, a deliberate strategy to widen access rather than simply deepen it in markets the brand already dominates.

With the additions, Malabar Gold & Diamonds' global showroom count reaches 445 outlets across 14 countries, with a domestic footprint covering 22 States and Union Territories in India.

M.P. Ahammad, Chairman of Malabar Group, tied the velocity of the rollout directly to a macroeconomic conviction. "Our decision to launch 20 showrooms in 20 days reflects our strong conviction in the country's long-term growth potential and our commitment to expanding access to world-class jewellery retail experiences," he said. The expansion is expected to generate over 725 employment opportunities across the new locations.

The timing is not incidental. Gold prices have risen sharply in recent months, and rather than treating elevated prices as a demand ceiling, Malabar Gold & Diamonds is reading the market as an indicator of deepening consumer appetite for the metal. The company's offline push also runs counter to a broader retail trend toward digital consolidation, a signal that it sees physical showroom experience as a competitive advantage rather than a liability.

At Rs 1,580 crore, the investment represents one of the larger single-cycle retail outlays in Indian jewellery. Whether the figure covers construction and fit-out exclusively or folds in inventory and operational capital has not been detailed by the company, leaving the full scope of the commitment somewhat open. What is clear is the pace: 20 cities, one month, and a global network that now approaches 450 doors.