Advanced Sports Supply promotes Jasper resident Jeff Sanders to vice president
Jeff Sanders was promoted to vice president as Advanced Sports Supply keeps expanding in Jasper, from a basement startup to a 10,000-square-foot warehouse and a planned permanent facility.
Advanced Sports Supply promoted Jasper resident Jeff Sanders to vice president, giving him a bigger role in the company’s sales strategy, customer relationships and next phase of growth. Sanders brings three years of experience with the business.
Advanced Sports Supply has grown quickly from its 2020 start in Corey Scherer’s basement to a showroom and attached warehouse on 11th Avenue in Jasper, which opened in 2021. By June 2026, Advanced Sports Supply had expanded into a 10,000-square-foot warehouse and was selling to major customers including Dick’s Sporting Goods. The company began selling products around Nov. 4, 2020, and by mid-February 2022 it had already brought in $250,000, matching its total revenue for all of 2021 at that point.
Advanced Sports Supply has also built out a product line that includes patented items, among them its highest-selling fence toppers called PolyCap. Those products are designed to protect athletes from sharp edges and improve the appearance of fields. In March 2026, the business was named a silver winner of the Radius Indiana Momentum Awards for growth, innovation and leadership.
In September 2024, Advanced Sports Supply agreed to buy Markers, Inc., a 40-year-old Avon Lake, Ohio, business that specializes in athletic and golf marking equipment as well as government and recreational flags. The company said warehousing, products and kitting operations would move to Jasper while OEM components would continue with current suppliers. In May 2025, it said it was purchasing 3.53 acres of industrial property on Jasper’s south side for a permanent 15,000-square-foot facility.
He and his wife have five children, and he has supported children in soccer and bowling, including as a cheer dad. Corey Scherer, president of Advanced Sports Supply, said the company is excited to have Sanders in the leadership role and sees his passion, experience and commitment as a strong fit for the company’s future.
This article was produced by Prism’s automated news system from verified source data, official records, and press releases, then run through automated quality and moderation checks before publishing. The system is built and supervised by the people who set the standards it runs under. Read our full AI policy.
Did this article answer your question?
