ECCLPS launches KEEP ME SAFE campaign for child abuse prevention month

Repeated bruises, fading marks after a school absence and a child who shrinks back from adults are among the warning signs Colorado officials say should prompt a closer look, and ECCLPS is using April’s Child Abuse Prevention Month to push its KEEP ME SAFE campaign across Logan County and neighboring Phillips and Sedgwick counties.

The message comes with a direct reporting path. CO4Kids says anyone worried about a child’s safety or well-being can call the Colorado Child Abuse and Neglect Hotline at 844-CO-4-Kids, or 844-264-5437, any time of day or night, and reports are confidential. The state asks callers to share whatever they know, including the child’s name, age, address, gender, school if possible and parents’ names. If a child is in a life-threatening situation, call 911 immediately. CO4Kids also says suspicion alone is enough to make a report, and that one sign by itself does not mean abuse is happening, but repeated or combined signs may warrant a closer look.

National Child Abuse Prevention Month is meant to push communities toward prevention, not just reaction, and blue pinwheels remain the most visible symbol of that effort. Prevent Child Abuse America introduced Pinwheels for Prevention in 2008, and ECCLPS has used the same awareness approach before, including an April 2024 push for child-abuse-prevention yard signs and blue pinwheels. Colorado’s Office of School Safety also promoted a Child Abuse Prevention Month toolkit in April 2026, calling proactive community support a cornerstone of safer environments for students and families.

ECCLPS’ role makes the campaign especially relevant in Logan County. The Early Childhood Council of Logan, Phillips and Sedgwick Counties says it serves children birth to age 8 and their families, while also providing professional development training, coaching and resources for early childhood educators. That makes the council a natural conduit for child-safety awareness in a region where families often turn to schools, child-care providers and local service networks before problems escalate. Statewide, the need is large: Colorado officials said in 2025 that Coloradans had made more than 1 million calls to the hotline since it launched in April 2015.