Great Wolf Lodge starts Spring SplashFest March 5, new menu included

Great Wolf Lodge in Grand Traverse County opened its Spring SplashFest on March 5, and the multiweek celebration runs through April 26, 2026, with General Manager RaShaun Bird noting, "All events are included in your stay." The lodge bills the program as an annual spring celebration and is offering family dance parties, seasonal games and on-site dining updates for guests staying at the resort.

The lodge’s event page describes the program this way: "Spring SplashFest is Great Wolf Lodge’s annual spring celebration, where the lodge transforms into a sun-kissed rebirth of nature, filled with seasonal festivities, games, crafts, and special events." Scheduled attractions listed in promotional copy include the SplashFest Family Dance Party, Grasshopper Ring Toss and Pin the Frog on the Lilypad, plus customized springtime arts and crafts targeted to families visiting the water park resort.

Dining changes accompany the seasonal programming. Local coverage notes the lodge is serving new menu items for Spring SplashFest, including a ranch milkshake, a chicken bacon ranch pizza and a brownie ice cream tower. Those additions appear alongside standard on-site dining options referenced in the resort navigation, which lists Dining and Suites pages as booking resources for visitors planning multi-night stays.

Cost details for the seasonal lineup are consistent across the lodge FAQ and GM statements: "No — all of our Spring SplashFest special events and activities are included with your stay." That policy means guests who book rooms at Great Wolf Lodge will find the spring-themed games and most activities bundled with lodging rather than sold individually. The resort also advertises offers for guests who book longer stays, including a headline promotion reading, "40% off - Save on a 3+ night stay when booking within 60 days of arrival." Promotional content also contains a fragmentary "30% off" reference but the full terms for that offer are not shown on the page.

Amenity notes on the site underscore the resort experience: promotional copy reiterates that "it’s always 84 degrees in our water park," reinforcing the indoor water-park environment that families—from Traverse City and beyond—use during the spring season. The Great Wolf Lodge site navigation includes links for Deals, Day Pass, Book Your Stay and a Resort Direct Phone Link for reservations or questions about availability between March 5 and April 26.

Spring SplashFest assets on the lodge page carry image captions such as "Family posing with SBO banner" and "family standing under water and getting soaked," which the resort promotes under a WOLF OUT MOMENT! gallery. As the event continues through April 26, visitors should confirm room rates, Day Pass availability and deal terms with Great Wolf Lodge directly to ensure advertised discounts and included activities match booking dates.