Luxury

Quadpack Unveils BeautyWood 2026 Wood-Based Luxury Packaging for Cosmetics

Quadpack’s BeautyWood 2026 uses 100% ash or maple and Woodacity technology to deliver refillable jars, lipsticks and compacts that remove plastic and prioritise tactile luxury.

Natalie Brooks2 min read
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Quadpack Unveils BeautyWood 2026 Wood-Based Luxury Packaging for Cosmetics
Source: static.wixstatic.com

Quadpack has unveiled BeautyWood 2026, a wood-based luxury packaging collection made from 100% ash or maple sourced from sustainably-managed European forests and designed for luxury houses and niche beauty brands. The conceptual range includes refillable jars, lipstick housings and compacts sculpted into flowing forms with sumptuous, tactile finishes and ergonomic components intended for natural handling.

Quadpack describes manufacturing as centred on a low-emission wood factory that combines modern CNC carving with artisanal finishing. Denisa Stircea, Senior Category Specialist at Quadpack, framed that approach plainly: “BeautyWood 2026 is a tour de force in sustainable design and manufacture. Our wood experts integrate CNC carving with artisanal finishing, industrialising pure craftsmanship. [...] The conceptual collection serves as inspiration to imagine new possibilities with wood. It’s a modern tribute to touch that will appeal to luxury houses and niche brands looking for storytelling through package design.”

The collection is built around Quadpack’s Woodacity technology, which the company uses across the compacts and lipstick housings to create monomaterial wooden packs. Towards Packaging describes Woodacity in specific terms: “Woodacity is Quadpack’s patented monomaterial conclusion system that rolls without plastic or other secondary resources.” Quadpack’s Senior Director of Marketing for Innovation and Strategic Development, Pierre-Antoine Henry, reiterated the commercial aims at Paris Packaging Week 2026, summing up the proposition with the phrase “sustainability, elegant design and an elevated user experience.”

BeautyWood 2026 continues what Quadpack calls “a story that began last year,” with Creative Hub guidance shaping a design language focused on fluidity, softness and natural movement. Packaging News coverage emphasised the sensory appeal of the material and noted that production scrap from the carving process is repurposed as fuel for the facilities, reinforcing the company’s stated waste-minimisation measures.

AI-generated illustration
AI-generated illustration

Quadpack’s announcement, dated 24 February 2026, was followed by trade coverage on 25 February 2026. The rollout is explicit about materials, technology and factory processes but omits commercial specifics: no pricing, minimum order quantities, availability dates or client partnerships have been disclosed. Printandpromomarketing highlighted the collection’s potential in gifting and campaigns, noting that “The elevated user experience is what should hit home the most for a promotional products distributor or printer using packaging as part of their campaigns. The packaging serves as a first impression for the campaign. The packaging sets the tone.”

As presented, BeautyWood 2026 positions Quadpack at the intersection of craft and industrialisation, staking a claim for wood as a sensory route to sustainable luxury even as buyers await concrete commercial terms and certification details.

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