Simone Rocha Unveils adidas Originals Sporty-Romantic Collection at LFW

Pearls and the Trefoil shared center stage at Alexandra Palace Theatre when Simone Rocha opened a chapter of her FW26 show with a full Simone Rocha x adidas Originals hybrid that the Original Report summary described as a 60‑look presentation. The venue’s Victorian auditorium — built 1872, famously rebuilt after an early fire, and long known for stage tricks over its roughly 3,000 seats — felt exactly right for a collection that treated sportswear like pageantry.

Rocha framed the collaboration as an internal logic of the season, telling press, "As I’m showing menswear, womenswear and sportswear [this season], I wanted them to come together and form a new thread." She leaned into teenage memories to explain the aesthetic: "It feels very natural to me, from being a teenager and wearing Adidas under vintage tutus. It’s something I’ve wanted to do for a really long time; a feminine perspective on sportswear." Multiple outlets reported that adidas Originals granted Rocha complete creative licence, which translated into garments that flirted with both utility and ornament.

The clothes themselves read like a love letter to that idea. Hypebeast and Wallpaper flagged pearl‑encrusted track jackets with puff sleeves, frilly sports bloomers and ruffled Three Stripes tops that lifted the brand’s stripe motif into rosette‑like detailing. Wallpaper singled out lace boilersuits, frilly tracksuits and ponyskin pieces as part of the material palette, while Shoes‑report noted embroidery and satin ribbon lacing on footwear uppers. The overall effect was Rocha’s signature bows, lace and pearls softening adidas Originals’ utilitarian lines.

Footwear commanded particular attention. Hypebeast and Shoes‑report described Mary Jane‑inspired designs that integrated the Three Stripes via bow‑style lacing, ballerina‑style sneakers bejewelled with crystals at the heel, and slip‑ons edged with subtle pearls. Sneakerfreaker added that mules and ballet flats joined the line up, and that embroidery and crystal treatments made sneakers feel sculptural rather than strictly functional. Across outlets the consensus was clear: shoes were central, translated into Rocha’s romantic vocabulary without losing practicality.

Accessories reinforced the crossover story. Hypebeast noted oversized bow‑adorned bags and a white weekend tote stamped with adidas logos; Sneakerfreaker observed bejewelled hair clips and statement socks on the runway. The press framing leaned toward collectible fashion pieces — everyday sportswear elevated through texture, jewels and volume.

Industry context matters here. Hypebeast called the result "athletic‑ethereal" and "subversive," while Sneakerfreaker placed the Simone Rocha x adidas Originals drop among adidas’ packed 2026 roster alongside Song for the Mute, CLOT, Unheardof, BAPE, Hellstar, Bad Bunny and SP5DER. As Sneakerfreaker warned on 27 February 2026, "Currently, there’s no release information for the Simone Rocha x adidas collection – keep it locked for all the info as it comes in!" Shoes‑report and Wallpaper both underline that this is Rocha’s first formal introduction of sportswear into her collection, making the collaboration less a detour than a deliberate new thread in her work. The result at Alexandra Palace was sporty clothes that read like ceremony, and a clear signal that Rocha just elevated adidas Originals into couture adjacency.