SlamBall website becomes year-round hub, pushes athlete tryouts and partnerships

SlamBall’s homepage has become the league’s hardest-working piece of real estate, with tryouts, partnerships, awards and content all stacked into the first screen. The message is plain: this is no longer just a place to catch a score or a clip. It is the league’s central funnel for recruiting athletes, impressing sponsors, building legitimacy and keeping fans in the orbit between broadcasts.

The biggest push is toward talent. The front page sends visitors to Athlete Tryouts, and the Athlete Portal is even more specific about what SlamBall wants. Applicants must submit at least one video, each no longer than five minutes, and those videos are supposed to show athletic abilities and skill sets such as strength, athleticism, dunking, shooting and speed. That turns the website into an open audition stage, one aimed at finding the next wave of players who can fit a sport built on speed, jumping and collision.

SlamBall is also using the homepage to show it has more than spectacle. The page spotlights the league’s Breakthrough Sport of the Year award from the Cynopsis Sports Media Awards, its partnership with Pabst Blue Ribbon, which the league says is the official exclusive beer partner for SlamBall’s 2024 and 2025 worldwide seasons, and a collaboration with Business Insider that put SlamBall on its Top 25 Promising Sports Startups to Watch list. Together, those badges matter. They tell advertisers and partners that the league wants to be treated like a serious sports property, not a one-off stunt.

The content side is built to keep that pitch alive all year. One featured piece, “SlamBall Saturdays with Bryce Moragne,” directs fans to Instagram for live conversations with figures across the SlamBall world. The homepage also points to game highlights, top games and the league’s News and Updates section, reinforcing the idea that the action does not stop when the broadcast window closes.

That broader structure is rooted in SlamBall’s own history. The league says the sport was invented in 1999 by Mason Gordon and first played in Los Angeles, then returned in 2023 after a long hiatus. Its comeback began July 21, 2023, at Cox Pavilion in Las Vegas, with eight teams and 20-minute trampoline-powered games. SlamBall said the ESPN deal for 2023 and 2024 covered more than 30 hours of live programming across five weekends, and the comeback generated more than 500 million social views.

The team list is embedded across the site too, with direct access to Gryphons, MOB, Ozone, Rumble, Lava, Slashers, Wrath and Buzzsaw. That mix of franchises, highlights, live programming and sponsor inventory shows exactly where SlamBall is investing now: not just in games, but in the machinery that can help the league scale its next phase.