Wolford Appoints Marco Pozzo CEO and Chairman to Lead Strategic Restructuring

Wolford AG’s Supervisory Board has appointed Marco Pozzo as Chief Executive Officer (CEO) and Chairman of the Management Board, effective 1 March 2026. The move closes a leadership gap at the Austrian hosiery and luxury legwear house and signals a push to accelerate restructuring and stabilize the brand’s customer base.

Marco Pozzo joined Wolford’s Management Board on 7 July 2025 and previously served as Deputy CEO. His three-year term on the Management Board remains unchanged and runs until 7 July 2028. Those dates anchor Pozzo’s new mandate: he steps up from an internal promotion with an explicit multi-year runway to execute operational changes.

The company framed the promotion as a performance-based decision. “The appointment as CEO and Chairman of the Management Board by the Supervisory Board is based on the assessment of Marco Pozzo’s performance since joining the company,” Wolford said, adding that “In his role as member of the Management Board, Marco Pozzo has initiated and overseen key restructuring measures and initiatives aimed at strengthening customer confidence and supported the implementation of strategic priorities of the Company.”

Pozzo brings private‑sector experience from high-end houses: FashionUnited notes he “has gained management experience at renowned companies such as Ermenegildo Zegna and Alessi.” The CEO slot had been vacant since Regis Rimbert left in January 2025, a gap Pozzo’s promotion finally fills as Wolford moves from interim management to a permanent chair at the helm.

Wolford sits inside Lanvin Group’s portfolio as a key brand. Lanvin Group is a global luxury fashion group headquartered in Shanghai, China and Milan, Italy, managing brands including Lanvin, Wolford, Sergio Rossi and St. John Knits and listed on the New York Stock Exchange under the ticker LANV. The corporate context underscores that Pozzo’s mandate is not only to fix a single label but to align Wolford with group-level strategic priorities.

Markets treated the news as a stock-specific signal. Stocktitan’s market snapshot showed LANV gained 0.58 percent with light volume and noted only one momentum peer, REAL, posted a strong move, suggesting mixed peer activity rather than a sector-wide rally. Stocktitan also flagged this appointment as part of Lanvin Group’s reshaping of portfolio brands following earlier moves such as the Caruso carve-out and CFO transitions, and it pointed to prior revenue declines and weak adjusted EBITDA as investor watch points.

What matters next is execution: Pozzo’s mandate is concrete, turn restructuring measures into restored customer confidence and measurable operational improvement before his board term runs out on 7 July 2028. Investors and industry watchers will be tracking sales, margin recovery and the next set of financial updates as the first true test of whether this internal promotion can reroute Wolford’s recent trajectory.