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MCG Yachts Launches to Raise the Bar in Catamaran Sales and Brokerage

MCG Yachts launched March 17 with five named executives and a direct mandate to reshape how catamaran sales and brokerage actually get done.

Sam Ortega2 min read
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MCG Yachts Launches to Raise the Bar in Catamaran Sales and Brokerage
Source: boatingindustry.com
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MCG Yachts formally launched on March 17, 2026, announcing itself as a yacht sales, brokerage and advisory company built around a stated goal: raising the standard for how yacht sales are conducted. The firm was founded by five industry executives, Diego Conti, Yann Salez, Tatiana Serrato, Lucas Hackathorne and Kevin Schultz, each bringing their own sector experience to what the company is positioning as a more rigorous approach to the catamaran market.

The five-person founding team is the detail worth paying attention to here. Brokerage outfits with this kind of named leadership structure tend to operate differently than the single-broker shops that dominate the mid-market catamaran space. Having Conti, Salez, Serrato, Hackathorne and Schultz named as principals from day one signals that MCG Yachts is building an institutional identity rather than hanging a shingle on one personality's reputation.

The catamaran brokerage space has needed pressure from exactly this direction. Anyone who has tried to buy or sell a performance cruising cat in the last few years knows the experience is often fragmented: listings with incomplete specs, brokers who specialize in monohulls handling multihull transactions, and advisory services that stop at the dock rather than following through on financing, survey coordination or delivery logistics. Whether MCG Yachts actually closes those gaps remains to be seen, but the founding team's explicit framing around standards rather than volume is the right instinct.

AI-generated illustration
AI-generated illustration

The company launched with sales, brokerage and advisory listed as its three service pillars. That advisory component is the one to watch. Pure brokerage is a commoditized function in 2026; the firms carving out durable market positions are the ones providing pre-purchase technical guidance, helping buyers understand the real cost delta between a used Leopard 45 and a new build, or advising sellers on refit priorities that actually move price. If MCG Yachts delivers on that front with the consistency its founding statement implies, the catamaran community will take notice fast.

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