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Cumberland Farms Acquires Coen Markets, Adding 54 Convenience Stores to Network

Cumberland Farms acquired Coen Markets, a Pittsburgh-region staple founded in 1923, adding 54 stores and its bean-to-cup coffee program to the New England chain's network.

Sam Ortega2 min read
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Cumberland Farms Acquires Coen Markets, Adding 54 Convenience Stores to Network
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Cumberland Farms, the Westborough, Massachusetts-based convenience chain owned by EG Group, agreed to acquire Canonsburg, Pennsylvania's Coen Markets in a deal covering 54 operating stores plus three new-to-industry locations currently under construction, the company announced March 13.

The acquired sites span western Pennsylvania, eastern Ohio and northern West Virginia, bringing a deeply rooted regional brand into Cumberland Farms' portfolio. Coen Markets, which began business in 1923, is one of the oldest and largest convenience chains in the Pittsburgh region, and the transaction effectively ends more than a century of independent operation for the family-led company.

For coffee drinkers specifically, the deal is worth watching. Coen's stores are built around a serious in-store beverage and food program: coffee bars offering fresh bean-to-cup coffee, a full-service made-to-order Coen Kitchen, dine-in seating, drive-thrus, and beer caves, among other amenities. Cumberland Farms already markets its own branded coffee program, so the question of how Coen Kitchen and its bean-to-cup bars get absorbed into or run alongside Cumberland Farms Coffee is the most interesting operational detail the companies haven't yet answered publicly.

Russ Colaco, CEO of Cumberland Farms, pointed directly to Coen's foodservice credentials as a driver of the deal. "Charlie and Andy McIlvaine have built an exceptional business defined by well-invested sites and an exceptional customer experience anchored by their foodservice offering," Colaco said. "We are excited to welcome the Coen Markets team to Cumberland Farms and to continue building up on the legacy of success." He also framed the acquisition within a broader corporate posture: "This acquisition is a clear expression of our commitment to disciplined growth in the U.S., our largest market by both sites and revenue."

AI-generated illustration
AI-generated illustration

Charlie McIlvaine, chairman and CEO of Coen Markets, acknowledged the transition directly. "Our success is a team effort. Every one of our senior leaders and our team members have embraced our vision and made our convenience offer stand out," McIlvaine said. "This brings us tremendous pride, and we have confidence that Cumberland Farms will continue that which we started and further advance our offer for the benefit of our customers."

Cumberland Farms described the deal as reflecting its strategy to "accelerate its growth through targeted, value-driven and complementary investments," and said it expects to unlock "meaningful value creation" by pairing Coen's established foodservice network with its own U.S. operations. EG Group, Cumberland Farms' parent company, operates across eight countries, with the United States its single largest market by revenue.

The transaction is expected to close in 2026, pending regulatory approvals. No purchase price was disclosed, and neither company has detailed plans for store rebranding or how the Coen Kitchen program will be integrated going forward.

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