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Eataly Silicon Valley Hosts Hands-on Pasta Market Lab for Lunar New Year

Eataly Silicon Valley held a complimentary Market Lab titled "Market Lab: Pasta | Lunar New Year" on Feb. 17, 2026, featuring instruction from its Scuola Chef on northern Italian pasta dough and shaping.

Jamie Taylor2 min read
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Eataly Silicon Valley Hosts Hands-on Pasta Market Lab for Lunar New Year
Source: s.hdnux.com
Eataly Silicon Valley hosted Market Lab: PastaLunar New Year on Tuesday, February 17, 2026 at its San Jose location, offering a complimentary session that combined a short market talk, demonstrations, and sampling while promising hands-on instruction from its in-house Scuola Chef. Eataly described the class with the line, "In this complimentary Market Lab you will learn from our Scuola Chef how to make pasta dough traditional to the northern regions of Italy, learn how to shape."
The Market Lab ran as part of a string of in-store market labs and programming tied to the Lunar New Year and seasonal produce, positioning the pasta session within broader holiday and seasonal activity at the store. The event was listed on Eventbrite under the same name and date: "Eventbrite - Eataly Silicon Valley presents Market Lab: PastaLunar New Year - Tuesday, February 17, 2026 at Eataly Silicon Valley, San Jose, CA."

Program elements noted in event materials emphasized education and tasting. Event descriptions specified a short market talk, demonstrations, and sampling as core components, and Eataly’s wording highlighted instruction on making "pasta dough traditional to the northern regions of Italy" plus guidance to "learn how to shape," indicating technique-focused content led by the Scuola Chef rather than a purely retail demonstration.

Several operational details were not included in the supplied materials. The Eventbrite excerpt did not include a start time, end time, ticket or RSVP requirements, or host contact information in the supplied snippet. The Eataly description did not name the Scuola Chef leading the session, did not specify which pasta shapes or regional formats would be shaped, and did not explicitly state whether participants would shape pasta themselves or watch demonstrations only.

AI-generated illustration
AI-generated illustration

Attendance figures and capacity information likewise were not provided in the available excerpts, nor were recipes, handouts, or on-site photos included in the event text. The combination of a complimentary admission, Scuola Chef instruction in northern Italian dough techniques, and a program framed by Lunar New Year and seasonal produce made the Feb. 17 Market Lab a clear example of Eataly Silicon Valley’s in-store culinary programming for the holiday period.

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