Gear

7Artisans launches Dream cine lenses for budget filmmakers

7Artisans' Dream series brings matched full-frame cine controls to E, Z, L and RF mounts, starting at $279. The tradeoff is manual-only operation built for feel, not autofocus.

Nina Kowalski··2 min read
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7Artisans launches Dream cine lenses for budget filmmakers
Source: PetaPixel
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7Artisans is chasing a very specific hybrid-shooter headache: how to get real cine handling without paying cinema-lens money. Its new Dream Cine Lens Series lands as a matched full-frame trio in 35mm, 50mm and 75mm, all built around T1.5 glass, a 300-degree focus throw and the kind of uniform mechanical layout that makes a rig easier to trust once the camera is rolling.

That consistency is the real selling point. The lenses share de-clicked aperture rings, the same gear positions and the same body language, so a follow-focus, matte box or handheld setup does not need to be rethought every time the focal length changes. 7Artisans is aiming at emerging filmmakers, solo creators and film students who want controlled manual video work in a lightweight package, and it is doing that across Sony E, Canon RF, Leica L and Nikon Z mounts.

AI-generated illustration
AI-generated illustration

The pricing keeps the pitch firmly in budget territory. Nikon Rumors listed the 35mm T1.5 at $299, the 50mm T1.5 at $279 and the 75mm T1.5 at $289, with a complete three-lens set at $850. PhotoWorkout put the math another way, noting that buying all three separately would total $867, so the set saves about $17. That is not a dramatic discount, but it underlines the point: 7Artisans is selling access to cine workflow, not a deep bundle bargain.

Data visualization chart
Data Visualisation

The optical and physical specs are aimed at creators who care more about repeatability than autofocus speed. RedShark News reported a 43.5 mm image circle, an aperture range of T1.5 to T16, an 82mm filter thread and M0.8 gear pitch across the series. The 35mm uses 10 elements in 9 groups and 11 aperture blades, the 50mm has 9 elements in 7 groups and 10 blades, and the 75mm uses 6 elements in 6 groups with 13 blades. Minimum focus distances come in at 0.7 m, 0.6 m and 0.85 m, with approximate Sony E-mount weights of 721 g, 806 g and 717 g.

7Artisans was founded in March 2016 in Shenzhen, Guangdong Province, and the Dream series fits neatly into a lineup that already includes Vision-series cinema lenses and other manual-focus cine optics. For photographers moving into video, that makes the new trio less like a novelty and more like a low-cost on-ramp: a way to buy into the feel of controlled cinema work, as long as you are willing to give up autofocus and accept the discipline that comes with it.

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